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hush

hush-uk.com

Stage

Private Equity | Alive

About hush

hush is a fashion retailer that specializes in women's clothing.

Headquarters Location

37-38 Spaces Business Centre Ingate Place

London, England, SW8 3NS,

United Kingdom

+44 (0)20 7622 3725

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Latest hush News

Hush launches new e-commerce website

Jun 1, 2020

Monday, 01 June 2020 Fashion and lifestyle brand Hush has launched its new e-commercewebsite, introducing a mobile-first design, as it looks to offer an“elevated digital retail experience” for its global customer base. The new mobile-first site has been designed with the handheld user inmind, making the site six-times faster for those browsing via mobile, andit has also introduced digital payment and wallet service Apple Pay forincreased IOS convenience. The new-look website is now being hosted on the Salesforce Cloudplatform, which Hush states will allow its team access to the platformsextensive toolset to support further digital retail growth. While the creation of a stand-alone international site allows Hush toimprove the local customer experience, whilst also expanding itsaccessibility to the global digital market, as international shoppers nowhave the choice to pay in local currency and use local deliveryservices. In addition, the website will also now host a dedicated editorialplatform Life Etc, which will focus on the expansion of the Hush lifestyleoffering. The customer-focused content will be presented in the format ofan e-magazine that will include exclusive content such as interviews, newsand events, as well as behind-the-scenes access to the brand. Editorial content will also be integrated throughout other areas of thesite, to ensure “a cohesive brand message and rich customer experienceacross the entire platform,” explained Hush. Rupert Youngman, managing director of Hush said in a statement: “We’reimmensely proud of our new website and can’t wait for our customers tofinally be able to use it after many months of development. The goal was tobuild a seamless e-commerce retail experience, whilst at the same timeallowing our customers to immerse themselves in our brand and content. “The new site combines best in class UX and aesthetic design, whichdon’t always lend themselves to each other. Ultimately customers will nowbe able to shop both quickly and effortlessly, or equally spend hoursbrowsing and discovering our vast library of rich editorial content.” Hush was founded in 2003 by Australian Mandy Watkins as a womenswearlabel, the brand now offers contemporary fashion, as well as footwear,accessories, jewellery and even chocolate. In recent years growth hasaccelerated the business from a niche brand with a small but devotedfollowing into one of the UK’s fastest-growing womenswear brands, sellingmultiple collections every year through its own website, pop-ups shops andsince 2016 via concessions in John Lewis. Image: courtesy of Hush

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hush Frequently Asked Questions (FAQ)

  • Where is hush's headquarters?

    hush's headquarters is located at 37-38 Spaces Business Centre, London.

  • What is hush's latest funding round?

    hush's latest funding round is Private Equity.

  • Who are the investors of hush?

    Investors of hush include True.

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