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INTERNET | Internet Software & Services / Business Intelligence, Analytics & Performance Mgmt

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Founded Year



Series E | Alive

Total Raised


Last Raised

$120M | 2 yrs ago

About Hudl

Hudl provides sports analytics software that helps coaches and athletes train to stay ahead of the competition, offering video distribution, play diagrams, individual analysis, and more, securely available online.

Hudl Headquarter Location

600 P Street Suite 400

Lincoln, Nebraska, 68508,

United States


Latest Hudl News

Metaview Global secures £4.5 million Seed investment led by Vertex Ventures US

Dec 1, 2021

Metaview raises $6m to help high-growth businesses offer fairer and more rigorous job interviews Metaview’s Interview Intelligence platform allows businesses to capture unique data and analytics from hiring interviews This data is used to help customers understand and improve interviews – a vital part of their hiring process Metaview has grown over 300% YoY and is used by some of the world’s most ambitious companies, including Robinhood, Anduril, AngelList, and Hudl Wednesday 1st December 2021:  Metaview  – the pioneering Interview Intelligence platform – today announces its $6 million seed funding round, bringing the total amount raised to $7.6 million. Metaview’s platform enables fast-scaling businesses to harness data to strengthen and optimise the most important part of the hiring process – the interview. The round was led by  Vertex Ventures US , alongside additional investors Fly Ventures, Seedcamp, Village Global, PrimeSet, Moving Capital (Uber alumni fund), and Palumni (Palantir alumni fund). Current customers include Robinhood – one of the fastest-scaling companies globally – as well as Anduril, AngelList, and Hudl. The company will use the funding to develop its product offering, accelerate market expansion across Europe and the US, and triple team size over 2022. The limiting factor for any rapidly-scaling business is their ability to identify, attract, and hire the best talent. A key problem is the interview process. Interview formats are often ineffective, with interviewers too frequently relying on intuition to evaluate candidates, rather than data-driven insights. This leads to subjective and inconsistent hiring practices, throttling the development of high-quality teams. The consequences are stark: businesses without a standard interview process are five times more likely to make a bad hire, and half (49%) of in-demand candidates have turned down an offer due to a poor experience during hiring. Metaview enables businesses to quickly and easily level-up their interview process. Founded by Siadhal Magos and Shahriar Tajbakhsh, product and engineering leads from Uber and Palantir respectively, Metaview’s platform records and transcribes interviews, then provides unique data alongside automated training tools to help individual interviewers and broader hiring teams improve. The result is quicker hiring processes (Metaview customers have experienced a 28% reduction in time-to-hire), hiring decisions informed by data rather than merely memory, and a more consistent interview experience for candidates. The platform’s automated analysis of interview transcripts helps identify and address issues found in the interview process. One problem is that of gender-bias, which typically sees women given 12% less speaking time during interviews than men. The platform also tackles issues around lack of rigour among interviewers; Metaview’s data shows that almost a quarter (23%) of hiring managers ask fewer than five questions of each candidate. Metaview already helps power the interview processes of hyper-scale companies such as Robinhood, Anduril, AngelList, Hudl, and many others across the US, UK, and Europe. The company has grown well over 300% year-on-year, with thousands of hiring decisions optimised every month as a result. Siadhal Magos, co-founder and CEO of Metaview, commented:  “Our mission is to power hiring decisions with truth. The best companies know it’s their people that determine their ability to succeed as an organisation. Yet for the longest time they’ve been recruiting based on guesswork, memory, and bias. Previously, any data that was used to improve hiring performance only ever measured the symptoms, never the causes. Now we can bring transparency to the previously opaque interview process, and use technology to improve the most important moments in hiring.” Jonathan Heiliger, General Partner from Vertex Ventures US commented: “As former founders and operators, we understand how consequential hiring decisions are, yet the process is inconsistent, opaque, and full of unconscious bias. We’re excited to support Metaview as they bring transparency to job interviews, and insights to interviewers about how best to improve their tactics.” Kyle Murphy, Chief People Officer of Hudl: “Metaview is the best way to coach and develop interviewers on the team, and gives us the data we need in order to know if we’re running a fair and rigorous process.” ENDS About Metaview Metaview pioneered the Interview Intelligence category in service of its mission to power people decisions with truth. Used by some of the fastest scaling companies on the planet, Metaview helps teams level-up the most important part of their hiring process: their interviews. Metaview provides rich transcripts, unique data and analytics, and automated training tools to help interviewers improve. Metaview customers conduct high-quality interviews, train and calibrate new interviewers rapidly, reduce the presence of pernicious biases where it really counts, all while hiring more of the right people quicker than they ever have before. Headquartered in London, and founded by technology leaders and team builders from Uber and Palantir, Metaview is backed by operators and investors from Vertex Ventures US, Fly Ventures, Seedcamp, Village Global, Primeset, Moving Capital (Uber alumni fund), and Palumni (Palantir alumni fund). About Vertex Vertex US  is an early-stage venture capital firm that backs technology companies transforming industries through software and data. With early and high-conviction investments in companies such as LaunchDarkly, PerimeterX, and Desktop Metal, Vertex US brings pioneering experience to pioneering enterprises. Founded in 2015 by In Sik Rhee and Jonathan Heiliger, Vertex Ventures is headquartered in Palo Alto and has partnered with founders around the world. For more information and to learn more about our portfolio companies, please visit  or on Twitter @vertexventures.

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