New Booking.com ad, ArrivalGuides has a re-seller, HovelStay goes to Europe, and more…
Mar 9, 2015
This is a roundup of product news and announcements for travel MARKETING in tourism and hospitality for March 2015. Monday 9 March 2015:
New consumer campaign for Booking.com
The campaign – Booking Right – will launch on multple channels in the UK this week as part of the next drive of awareness-raising for the hotel giant. The ad was created by Wieden+Kennedy Amsterdam and focuses on a “booking hero” including cinema, digital, social media, print and outdoor activity. ArrivalGuides secures UK re-seller deal for destination content
New Mind will act as exclusive distributor of the ArrivalGuides technology and content as part of the agreement. The company’s DMO customers will be able to get up-to-date, multi-media tourism content made available via their websites, mobile apps or TV apps. Tuesday 3 March 2015
HovelStay expands to Europe
The budget lodging platform will open offices in London and Dubai as early as May 2015, to better handle its growth in Europe and the Middle East. The startup, which opened its doors last years, says it expects to have listings in the “tens of thousands” by this summer. See Tnooz’s profile of HovelStay . NB: Send links or releases for travel distribution direct to Tnooz via email . NB2: Travel image via Shutterstock.