Hootsuite
Founded Year
2008Stage
Option/Warrant - IV | AliveTotal Raised
$279.9MLast Raised
$1.95M | 10 days agoRevenue
$0000Mosaic Score
+20 points in the past 30 days
About Hootsuite
HootSuite provides a social media management system equipped to serve Enterprise business and individual power users. The company offers users the ability to monitor social media interaction across various networks such as Facebook, Twitter, and LinkedIn. It also provides custom analytics and allows clients of its dashboard to do things like give multiple users the ability to collaborate on updating a company's social profile or schedule campaigns around messages. The company was founded in 2008 and is based in Vancouver, British Columbia.
Hootsuite Headquarter Location
111 East 5th Avenue
Vancouver, British Columbia, V5T 4L1,
Canada
888-350-5191
ESPs containing Hootsuite
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Research containing Hootsuite
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CB Insights Intelligence Analysts have mentioned Hootsuite in 2 CB Insights research briefs, most recently on Aug 5, 2021.
Expert Collections containing Hootsuite
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Hootsuite is included in 1 Expert Collection, including Targeted Marketing Tech.
Targeted Marketing Tech
348 items
This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.
Hootsuite Patents
Hootsuite has filed 2 patents.
The 3 most popular patent topics include:
- Community websites
- Social information processing
- Social media
Application Date | Grant Date | Title | Related Topics | Status |
|---|---|---|---|---|
8/31/2017 | 12/29/2020 | Social information processing, Social networking services, Social media, Social networks, Community websites | Grant |
Application Date | 8/31/2017 |
|---|---|
Grant Date | 12/29/2020 |
Title | |
Related Topics | Social information processing, Social networking services, Social media, Social networks, Community websites |
Status | Grant |
Latest Hootsuite News
Jun 22, 2022
Hootsuite Encourages Marketers To Get On Board With TikTok THIS With TikTok standing firm as one of the fastest growing social media platforms, new partner Hootsuite has released a culture guide to inspire marketers to jump into the app and start advertising to the massive audiences available. The culture guide reveals some of the key stats surrounding the app, which has an estimated 1 billion global active users and an average monthly scroll time of 19.6 hours. For marketers in particular, the data shows that 47 per cent of users say they bought something they saw on the app. It also highlights the idea that TikTok has evolved past the zeitgeist of being a place where people do dance challenges and make short comedy videos. I mean, there is still a lot of that, but there’s also plenty of communities creating new ideas and having important conversations on the platform. There’s also evidence of plenty of social trends originating from TikTok. The guide also discusses the importance of sound on TikTok, and how music is used in unique ways. 88 per cent of users said that sound is vital to their experience, while 75 per cent said they discover new music artists through TikTok. Businesses can also access a large sound library for commercial use. There’s plenty of options for branded content to reach different markets on the platform. TikTok’s data shows that 63 per cent of users like it when brands use content creators in their videos, making creator partnerships a very beneficial opportunity for marketers. The guide also mentions the idea of ‘Toks’, subcultures of people within the app with shared interests and passions, and points out that 70 per cent of users feel like they’re a part of a community. Businesses who use TikTok and work with Hootsuite can access analytics to see how their videos are performing, gain insights and plan out their content calendars across multiple platforms. The guide even has some handy tips on the lingo and emojis used on the app! Just don’t ask us what the brain emoji is used for, we might get called into an HR meeting.
Hootsuite Web Traffic
Hootsuite Rank
When was Hootsuite founded?
Hootsuite was founded in 2008.
Where is Hootsuite's headquarters?
Hootsuite's headquarters is located at 111 East 5th Avenue, Vancouver.
What is Hootsuite's latest funding round?
Hootsuite's latest funding round is Option/Warrant - IV.
How much did Hootsuite raise?
Hootsuite raised a total of $279.9M.
Who are the investors of Hootsuite?
Investors of Hootsuite include Canadian Imperial Bank of Commerce, Fidelity Investments, Accel, OMERS Ventures, Insight Partners and 11 more.
Who are Hootsuite's competitors?
Competitors of Hootsuite include Echobox, Later, SocialFlow, Denim Social, Loomly, Oktopost, Sprinklr, Sparkcentral, Sprout Social, Spredfast and 12 more.
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