Hivestack
Founded Year
2017Stage
Series A | AliveTotal Raised
$7.51MLast Raised
$7.51M | 2 yrs agoAbout Hivestack
Hivestack is a global, full-stack, marketing technology company that powers the buy and sell-side of programmatic digital out-of-home (DOOH) advertising. On the buy-side, marketers use Hivestack’s Demand-Side Platform to create measurable campaigns that activate DOOH screens in real-time based on consumer behavior and audience movement patterns. On the sell-side, DOOH media owners use Hivestack’s Supply-Side Platform & Ad Exchange to attract programmatic revenue. DOOH media owners can also use Hivestack’s Ad Server to power audience-based, directly sold campaigns.
Hivestack Headquarter Location
118 Rue Saint-Pierre
Montreal, Quebec, H2Y 2L7,
Canada
514-307-1538
ESPs containing Hivestack
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
Demand-side platforms are used for programmatic media buying. They help advertisers automatically buy ad placements across publisher networks through real-time bidding.
Hivestack named as Leader among 7 other companies, including Vistar Media, Adform, and Simpli.fi.
Expert Collections containing Hivestack
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Hivestack is included in 2 Expert Collections, including Targeted Marketing Tech.
Targeted Marketing Tech
545 items
This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.
Retail Media Networks
306 items
Hivestack Patents
Hivestack has filed 1 patent.
The 3 most popular patent topics include:
- Advertising
- Internet advertising methods
- Internet terminology
Application Date | Grant Date | Title | Related Topics | Status |
|---|---|---|---|---|
7/3/2018 | 2/22/2022 | Promotion and marketing communications, Internet advertising methods, Social networking services, Internet terminology, Advertising | Grant |
Application Date | 7/3/2018 |
|---|---|
Grant Date | 2/22/2022 |
Title | |
Related Topics | Promotion and marketing communications, Internet advertising methods, Social networking services, Internet terminology, Advertising |
Status | Grant |
Latest Hivestack News
Jun 22, 2022
Hivestack , the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company announced its official membership with Prebid.org , the organization that oversees open source Prebid programmatic advertising solutions. The announcement represents Hivestack’s commitment to driving excellence, innovation and standardization across the programmatic DOOH industry. As a proud member of Prebid.org, joining as a Technology level partner, Hivestack will be able to further support its efforts in driving adoption of an open source unified auction framework for programmatic DOOH and join its peers to help build and shape the ad tech ecosystem. Supported by a diverse group of over 150 members, representing exchanges, publishers, buyers and third-party developers dedicated to creating standardized solutions for programmatic advertising, Prebid.org manages the open source projects Prebid.js, Prebid Mobile, and Prebid Server, as well as other key pieces of technology adopted by thousands of publishers. Prebid.js launched in 2015 to make header bidding easy for publishers by bringing conformity and simplicity to the header bidding process. By creating a simple, open tech layer upon which companies could add their code to a standard but optimized foundation, Prebid.js made it easier to implement header bidding, and offered the largest repository of working adapters. Today, Prebid.js and Prebid Server is the most widely used header bidding “container” or “wrapper” on the web. In addition to managing this open source technology, Prebid.org also plays an active role in the online advertising ecosystem by being a neutral and independent body that makes it easy for advertising technology companies to work together with publishers to solve problems for the industry. Mina Naguib, Hivestack Global Chief Technology Officer said, “We are proud to announce our membership with Prebid.org, an independent organization designed to ensure and promote fair, transparent, and efficient solutions for our industry. Our membership with Prebid.org comes at an opportune time for our business as we continue to develop our software and launch innovative, industry-first technologies that will benefit the entire ecosystem, such as our purpose-built Yield Manager / Header Bidder . We are delighted to have joined our esteemed colleagues, peers and partners across the programmatic ecosystem who are all members of Prebid.org.
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Hivestack Rank
When was Hivestack founded?
Hivestack was founded in 2017.
Where is Hivestack's headquarters?
Hivestack's headquarters is located at 118 Rue Saint-Pierre, Montreal.
What is Hivestack's latest funding round?
Hivestack's latest funding round is Series A.
How much did Hivestack raise?
Hivestack raised a total of $7.51M.
Who are the investors of Hivestack?
Investors of Hivestack include Investissement Quebec.
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