HEYTEA operates as a tea house offering specialized cheese tea drinks. It offers products including cheese tea, fresh fruit tea, and more. The company was formerly known as ROYALTEA. It was founded in 2013 and is based in Shenzhen, China.
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Latest HEYTEA News
Aug 17, 2023
Media OutReach Newswire SINGAPORE, HONG KONG SAR & MACAU SAR - Media OutReach - 17 August 2023 - Next stop, the UK. HEYTEA, the pionner and advocate of new-style tea beverages, as well as the originator of the Original Cheese Tea, officially opened its first UK store in London on August 4th. The store is located in the SOHO district, 93-107 Shaftsbury Avenue, London W1D 5DA, offering popular and signature beverages, such as the [Very Grape] series, [Roasted Brown Boba milk (Original)], [Aqua Green Cheese], amongst many others. HEYTEA London SOHO store front A buy-one-get-one-free special, along with a half-price discount on the second cup during the opening days of the new store, attracted numerous fans, customers and influencers to turn up and check-in at the store. On the first day of opening, the first customer was waiting outside the store at 9:40 am, with the queue stretching over several streets in either directions of the store. Some of these customers even traveled from major cities across the UK just to get their "first cup of HEYTEA for the autumn". The price range for beverages at the HEYTEA London SOHO store ranges between £3.9 and £7.9, with popular drinks, such as [Very Grape] series and [Roasted Brown Bobo] series being priced between £5.5 and £6.9. Long queues of people on the first day of opening. In light of the new store opening, HEYTEA launched a limited edition London City Inspired Magnet, drawing inspiration from London's iconic Big Ben. Customers who take a photo with the 'HEYTEA' logo, raising their cups and drinking at a 45° angle, will have a chance to receive the HEYTEA City Inspired Magnet once they followed and shared their photos on HEYTEA's official social media accounts across Instagram, TIKTOK and XiaoHongShu (Little Red Book). The HEYTEA City Inspired Magnet Series, which was a hit in China, became highly sought after with the store opening. Many London fans have shared photos of their visit at HEYTEA on social media to win the HEYTEA London City Inspired Magnet. In 2012, HEYTEA began her humble beginnings along Jiangbianli Alley, Guangdong, China. Armed with the principal of using only REAL ingredients and NO artificial flavors or colorants, HEYTEA innovated the first Cheese Tea as she expands across China. In 2018, HEYTEA stepped out of China, bringing New-Style tea to her first overseas market - Singapore. With the official opening of the London SOHO store in August 2023, HEYTEA will make every effort to explore new overseas markets; bringing tea products made from REAL ingredients, i.e. REAL milk, REAL fruit, REAL tea, and REAL cane sugar, to more countries and regions, bringing joy to a larger global community. Hashtag: #HEYTEA #newstyletea #HEYTEASOHO HEYTEA © Press Release 2023 Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release. The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk. To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages. YOU MIGHT ALSO LIKE
HEYTEA Frequently Asked Questions (FAQ)
When was HEYTEA founded?
HEYTEA was founded in 2013.
Where is HEYTEA's headquarters?
HEYTEA's headquarters is located at Room 602C, Building B, Aerospace Science and Technology Plaza, Shenzhen.
What is HEYTEA's latest funding round?
HEYTEA's latest funding round is Series D.
How much did HEYTEA raise?
HEYTEA raised a total of $579.23M.
Who are the investors of HEYTEA?
Investors of HEYTEA include HongShan, BA Capital, Tencent, Hillhouse Capital Management, L Catterton and 10 more.
Who are HEYTEA's competitors?
Competitors of HEYTEA include Naixue.
Compare HEYTEA to Competitors
Naixue (02150. HK) operates as a modern teahouse chain serving freshly-made tea drinks. It generates its revenue from freshly-made tea drinks, baked goods, and other products through its operating teahouses and online food delivery applications. The company was founded in 2015 and is based in Shenzhen, China.