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Founded Year

2020

Stage

Corporate Majority | Acquired

About Headline Media

Headline Media operates as a digital media company. It designs brand narratives to build market awareness. The company was founded in 2020 and is based in Selangor, Malaysia. In March 2023, iMedia acquired a majority stake in Headline Media. The terms of the transaction were not disclosed.

Headquarters Location

A-3-36, IOI Boulevard Jalan Kenari 5

Selangor, 47170,

Malaysia

+6(018) 325 0895

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Latest Headline Media News

iMedia strengthens its Digital Media Portfolio with acquisition of Headline Media

Mar 23, 2023

23-03- 2023 06:28 PM PETALING JAYA: Integrated digital media solutions provider iMedia has signed a term sheet to acquire up to an 80% stake in Headline Media Sdn Bhd, which is set to further boost the former’s digital media ecosystem and expand its reach within Malaysia, especially among the English-speaking community. The group said that the acquisition is expected to contribute meaningfully to its projected profit before tax of RM11 million in 2023. iMedia has also signed an exclusive sales representation agreement that will see it responsible for the acceleration of revenue for the four brands under Headline Media. As part of the acquisition, all social media assets from the company will be fully integrated into iMedia’s ecosystem. The group added that the acquisition is well-aligned with its growth strategy which focuses on mergers and acquisitions as well as operational improvements to strengthen its digital media portfolio. With the addition of Headline Media's reach, iMedia's combined network of owned and managed brands will reach over 13.2 million Malaysians every month. CEO and co-founder Voon Tze Khay said that the group has been looking to grow the English-speaking audience within its digital portfolio. “We are truly excited about the prospects of Headline Media and the synergies we will realise from this acquisition. In less than 3 years, Rydah and his team have done a tremendous job in scaling the company to be one of the leading digital media portfolios in Malaysia. We believe we will be able to dramatically accelerate the revenue growth of Headline Media,” he said in a statement today. Meanwhile, Headline Media CEO and co-founder Rydah Tan said that the partnership is “a mutually beneficial arrangement for both parties” as both companies are able to leverage on each other’s strengths to maximise the outcome for clients and readers. “We are excited to join iMedia in its mission to build the No.1 integrated digital media solutions group in Southeast Asia. iMedia’s sales and content expertise in the digital media sector is unparalleled,” he remarked. Headline Media which was founded in 2020, currently owns and operates four leading digital media brands. Its flagship brand, WeirdKaya (weirdkaya.com), is one of Malaysia's fastest-growing English social news sites, with a combined monthly reach of more than 6 million across all social media platforms. Other brands include LokLokWords (loklokwords.com), a content platform targeting Chinese independent school students, EzLokal Food, a Malay lifestyle and food review platform, as well as OnlyFood KL, a data-driven and honest food review platform. Recently, Catcha Digital Bhd has completed the acquisition of the entire equity interest of iMedia Asia Sdn Bhd. Voon

Headline Media Frequently Asked Questions (FAQ)

  • When was Headline Media founded?

    Headline Media was founded in 2020.

  • Where is Headline Media's headquarters?

    Headline Media's headquarters is located at A-3-36, IOI Boulevard, Selangor.

  • What is Headline Media's latest funding round?

    Headline Media's latest funding round is Corporate Majority.

  • Who are the investors of Headline Media?

    Investors of Headline Media include iMedia.

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CB Insights puts confidence and clarity into your most strategic decisions.
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  • Identify tomorrow's challengers
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  • Kill analyst data work
Let's see how we can help you!
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