Grin
Founded Year
2014Stage
Series B | AliveTotal Raised
$143.37MValuation
$0000Last Raised
$110M | 1 yr agoAbout Grin
Grin offers software that allows direct-to-consumer brands to run influencer programs in-house, helping to automate recruitment, fulfillment of product, revenue tracking and aggregation, management of influencers, collection of W-9s, and sending payments.
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Research containing Grin
Get data-driven expert analysis from the CB Insights Intelligence Unit.
CB Insights Intelligence Analysts have mentioned Grin in 5 CB Insights research briefs, most recently on Nov 17, 2022.
Jun 9, 2021
The Creator Economy Market MapExpert Collections containing Grin
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Grin is included in 5 Expert Collections, including Supply Chain & Logistics Tech.
Supply Chain & Logistics Tech
3,684 items
Companies offering technology-driven solutions that serve the supply chain & logistics space (e.g. shipping, inventory mgmt, last mile, trucking).
Influencer & Content Creator Tech
613 items
These companies offer tech-enabled solutions to connect influencers with advertisers, facilitate the creation and management of influencer campaigns, as well as provide tools and services to the influencer community.
Payments
2,571 items
Companies and startups in this collection enable consumers, businesses, and governments to pay each other - online and at the physical point-of-sale.
Conference Exhibitors
5,302 items
Targeted Marketing Tech
206 items
Grin Patents
Grin has filed 3 patents.
The 3 most popular patent topics include:
- Automobile layouts
- Capacitors
- Cloud infrastructure
Application Date | Grant Date | Title | Related Topics | Status |
|---|---|---|---|---|
9/18/2019 | Cloud platforms, Motor scooters, Symantec acquisitions, Computing platforms, Cloud infrastructure | Application |
Application Date | 9/18/2019 |
|---|---|
Grant Date | |
Title | |
Related Topics | Cloud platforms, Motor scooters, Symantec acquisitions, Computing platforms, Cloud infrastructure |
Status | Application |
Latest Grin News
Dec 23, 2022
By Seasoned Startup Executive Poised to Accelerate Growth for the Leading Creator Management Platform SACRAMENTO, Calif.–(BUSINESS WIRE)– GRIN , the leading creator management platform for influencer marketing, today announced that Charlie Besecker has joined the company as Chief Revenue Officer. In his new role, Besecker will be responsible for overall revenue growth, leading U.S. and international sales, marketing, and customer success, as well as GRIN’s vertical-market expansion and enterprise sales strategy. Driven by the exploding creator economy, GRIN’s creator management platform is poised for rapid worldwide growth in 2023 and beyond – having doubled revenues from 2020 to 2021 and nearly tripling its revenues from 2021-2022. Besecker brings substantial sales, business development and operational expertise to GRIN, having previously served as Chief Revenue Officer at ecommerce player Route, with the company ascending to a 1.25B valuation in 3 years under his leadership. Prior, Besecker held several revenue leadership roles at Qualtrics, an experience management vendor that was acquired by SAP for $8 billion in 2021. “We are excited to welcome Charlie to the GRIN team. He has great experience in scaling companies, at huge multipliers, very quickly,” said Brandon Brown, Co-founder and CEO of GRIN. “As a bold, visionary revenue leader, he brings a strong track record of success across multiple disciplines, including sales, marketing and customer success. His leadership will be critical as our company and the creator economy enter a very high-growth period and GRIN scales up to serve new customers and markets.” About GRIN GRIN is the pioneer behind the world’s leading Creator Management platform, designed for the next generation of brands who recognize that, in the creator economy, authenticity is everything. Our platform supports every brand’s journey to connecting with consumers through authentic creator relationships and is listed #1 across all top review sites including Capterra, G2 Crowd and Influencer Marketing Hub. Thousands of the world’s fastest-growing brands – including SKIMS, Warby Parker, Allbirds, Mejuri, and MVMT – use GRIN to make creators feel like trusted, empowered partners and work with them to build their brands into household names. Together, we are revolutionizing the Creator Economy. For more information, please visit www.grin.co and follow @GRIN. Contacts
Grin Frequently Asked Questions (FAQ)
When was Grin founded?
Grin was founded in 2014.
Where is Grin's headquarters?
Grin's headquarters is located at 1990 3rd Street, Sacramento.
What is Grin's latest funding round?
Grin's latest funding round is Series B.
How much did Grin raise?
Grin raised a total of $143.37M.
Who are the investors of Grin?
Investors of Grin include Imaginary Ventures, Devon Levesque, Danielle Bernstein, Lone Pine Capital, Bond and 12 more.
Who are Grin's competitors?
Competitors of Grin include Convosight and 8 more.
Compare Grin to Competitors
Upfluence is a marketplace for content marketing where advertisers and editorial content creators meet, making content creation, management and distribution easy.
Mavrck is the all-in-one, advanced influencer marketing platform enabling global consumer brands to harness the power of social proof that consumers trust today. Marketers use Mavrck to discover and collaborate with influencers, advocates, referrers, and loyalists to create trusted content and insights for customer journey touchpoints at scale. Using its self-service influencer manager, Mavrck allows marketers to take an automated and performance-based approach to influencer marketing. The company was founded in 2014 and is based in Boston, Massachusetts.
CreatorIQ is a software platform that powers enterprises with influencer marketing. The company's technology allows brand marketers and advertisers to optimize and own their influencer marketing campaigns. CreatorIQ provides end-to-end workflow automation, proprietary data ownership, third-party tools integration, and a white-labeled solution with custom branding.
Traackr is a tool for marketers to identify and engage top influencers most relevant to brand, product, or campaign.
Tagger allows brand agencies and media companies to maximize their Influencer strategies and activations. It is based in Santa Monica, California.
LTK is an invitation-only monetization tool for premium style publishers. LTK lets fashion bloggers and social-media personalities get paid by brands whose clothing and accessories they show off to their followers. The company's LikeToKnow.It product lets a select group of influential people tag Instagram photos with special links. Then, customers who sign up can like the tagged posts and receive an e-mail with a page featuring the clothes in the image and a link to purchase them.
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