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Founded Year



Series D | Alive

Total Raised




About Greenely

Greenely is a company that focuses on energy management in the utilities sector. The company offers a mobile app that provides an overview of energy consumption and personalized feedback on energy behavior, using learning algorithms to track and analyze user behavior. The app also controls smart home devices to optimize energy consumption based on the cheapest electricity prices. It was founded in 2014 and is based in Stockholm, Sweden.

Headquarters Location

Birger Jarlsgatan 12

Stockholm, 114 34,



ESPs containing Greenely

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Industrials / Energy Tech

Energy efficiency technology for residential use refers to products and systems designed to reduce energy consumption and costs in homes. These technologies can include smart thermostats, LED lighting, insulation, and energy-efficient appliances. The goal is to improve the energy efficiency of homes and reduce their environmental impact.

Greenely named as Challenger among 6 other companies, including OhmConnect, Elevation, and Tibber.


Expert Collections containing Greenely

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Greenely is included in 4 Expert Collections, including Real Estate Tech.


Real Estate Tech

2,590 items

Startups in the space cover the residential and commercial real estate space. Categories include buying, selling and investing in real estate (iBuyers, marketplaces, investment/crowdfunding platforms), and property management, insurance, mortgage, construction, and more.


Smart Cities

2,130 items


Grid and Utility

1,675 items

Companies that are developing and implementing new technologies to optimize the grid and utility sector. This includes, but is not limited to, distributed energy resources, infrastructure security, utility asset management, grid inspection, energy efficiency, grid storage, etc.


Energy Management Software

610 items

Companies creating software to help manage, optimize, and automate energy management and optimization.

Latest Greenely News

Nordic VC firm closes €65M second fund, sets stage for accelerated startup investment

Oct 9, 2023

Stockholm-based venture capital firm Luminar Ventures has successfully closed its second fund, raising €65 million (715 MSEK). Their first fund has seen success through investments in companies like Mindler, Insurely, Normative, Greenely, Mynt, and Carla. The founders from their first fund are now referring new entrepreneurs to the second fund, signaling strong support from the […]

Greenely Frequently Asked Questions (FAQ)

  • When was Greenely founded?

    Greenely was founded in 2014.

  • Where is Greenely's headquarters?

    Greenely's headquarters is located at Birger Jarlsgatan 12, Stockholm.

  • What is Greenely's latest funding round?

    Greenely's latest funding round is Series D.

  • How much did Greenely raise?

    Greenely raised a total of $17.16M.

  • Who are the investors of Greenely?

    Investors of Greenely include Luminar Ventures, byFounders, Gainbridge Capital, Concejo, Backstage Invest and 10 more.

  • Who are Greenely's competitors?

    Competitors of Greenely include Eliq.


Compare Greenely to Competitors

Bright Energy

Bright Energy is a technology company that focuses on energy management in the utilities sector. The company offers a white-label platform that provides complete control and automation for energy consumption, including services related to electric vehicle charging, heat pumps, and solar panels. Bright Energy primarily serves utility companies, aiding them in offering digital services to their customers for efficient and sustainable energy use. It was founded in 2012 and is based in Stockholm, Sweden.

Bidgely Logo

Bidgely offers an omnichannel engagement platform. It provides analytics that itemizes consumers' energy data into individual appliances. It identifies energy usage by the individual appliance, uses built-in machine learning algorithms to monitor household energy data consumption patterns, manage peak demand across electric vehicle (EVs), and more. Bidgely was formerly known as MyEnerSave. It was founded in 2011 and is based in Mountain View, California.

Voltaware Logo

Voltaware has developed an internet-enabled energy monitoring device that allows business and residential users to optimize their energy consumption, breaking the data to the level of demand from individual appliances, and manage their electricity use. The device also allows companies to track the performance of individual machinery.

Hobeen Logo

Hobeen focuses on energy efficiency and sustainability in the energy sector. The company offers a mobile application and an energy dashboard using gamification techniques to help individuals and institutions monitor and control their energy consumption. It reduces their utility bills and carbon footprint. Hobeen primarily serves public institutions, banks, and the real estate sector. The company was founded in 2019 and is based in Victoria-Gasteiz, Spain.

Eliq Logo

Eliq focuses on digital transformation in the energy sector. The company offers a Software as a Service (SaaS) platform that uses artificial intelligence to analyze energy data and generate insights, helping utilities, banks, and smart-home providers to empower their customers to make intelligent and sustainable home energy choices. Eliq primarily sells to the banking industry, utilities, and smart home providers. Eliq was formerly known as Exibea. It was founded in 2015 and is based in Gothenburg, Sweden.


Watty is a Swedish energy data start-up that aims at making it really simple for families to reduce their energy bills. With a single hardware device Watty identifies how much energy each appliance is using in a home - and then creates customized recommendations of the smartest way for the family to save energy.


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