Goop
Founded Year
2008Stage
Unattributed VC - II | AliveTotal Raised
$70MRevenue
$0000About Goop
Goop delivers a lifestyle and wellness platform. It provides lifestyle publications and digital content. It offers an online platform for beauty products, clothing, home and decor products, and more. The company was founded in 2008 and is based in Santa Monica, California.
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Expert Collections containing Goop
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Goop is included in 2 Expert Collections, including Vitamin & Supplement Startups.
Vitamin & Supplement Startups
662 items
Wellness Tech
1,370 items
We define wellness tech as companies developing technology to help consumers improve their physical, mental, and social well-being. Companies in this collection play across a wide range of categories, including food and beverage, fitness, personal care, and corporate wellness.
Latest Goop News
Sep 19, 2023
THE WHAT? Goop, the renowned lifestyle brand, has ventured into cosmetics by launching its innovative Colorblur Glow Balm. This isn’t just any makeup balm; it’s a fusion of skincare and colour, available in five sheer yet intensifiable shades, setting the stage for a revolutionary beauty product. THE DETAILS Going beyond conventional makeup, the Colorblur Glow Balm, priced at $34, embodies Goop’s distinctive approach to beauty – one that intertwines skin care with wellness. The meticulously crafted formula contains nourishing ingredients like sea buckthorn oil, vitamin E, and safflower oil. Together, they not only impart a radiant glow but also augment moisture levels and shield the skin, ensuring it remains hydrated and defended. THE WHY? The essence of this product is deeply connected to Goop’s founder, Gwyneth Paltrow’s beauty philosophy. Rarely seen in makeup unless, for special occasions, Paltrow’s approach emphasises natural beauty and skin health. The creation of the Colorblur Glow Balm is thus an embodiment of this ethos, merging the subtle enhancement of makeup with the profound benefits of skincare. Share:
Goop Frequently Asked Questions (FAQ)
When was Goop founded?
Goop was founded in 2008.
Where is Goop's headquarters?
Goop's headquarters is located at 3019 Wilshire Boulevard , Santa Monica.
What is Goop's latest funding round?
Goop's latest funding round is Unattributed VC - II.
How much did Goop raise?
Goop raised a total of $70M.
Who are the investors of Goop?
Investors of Goop include H&M Group Ventures, Greycroft, New Enterprise Associates, Felix Capital, Lightspeed Venture Partners and 4 more.
Who are Goop's competitors?
Competitors of Goop include AROOO.
- Predict emerging trends
- See competitors' playbooks
- Stalk the smart money
- Identify tomorrow's challengers
- Spot growing industries
- Kill analyst data work
Compare Goop to Competitors
Dipsea is an app that sells erotic short stories for women via a subscription.
Flo Health develops an AI-powered health platform that includes cycle predictions, personalized daily health insights and a closed, secure community of professionals and peers.
FLO provides a complete EV charging network for drivers. It owns and operates a comprehensive charging ecosystem, offering smart home charging solutions for both single-family houses and multi-unit residential buildings, as well as access to public charging stations across the country. The company was founded in 2009 and is based in Quebec City, Canada.
AROOO is a female technology company that develops and operates a wellness platform for women's health. The company's platform offers an emoji diary that automatically calculates a woman's menstrual cycle as well as sexual knowledge targeted to women. It was founded in 2021 and is based in Seoul, South Korea.
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