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Glimpse

glimpseanalytics.com

Founded Year

2017

Stage

Acquired | Acquired

About Glimpse

Glimpse develops retail analytics software that converts CCTV feed into insights. It provides store analytics, real-time category insights, and automated operational triggers, that help retailers to optimize their shopper experience and increase sales. The company was formerly known as PoS Insights and changed its name to Glimpse Analytics in May 2021. Glimpse was founded in 2017 and is based in Pune, India. In August 2022, Glimpse was acquired by Firebolt. The terms of the transaction were not disclosed.

Headquarters Location

Yerwada Road 91Springboard

Pune, 411001,

India

0208 914 7914

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Latest Glimpse News

Firebolt Group Acquires Glimpse Analytics, Strengthening its Retail Tracking Solutions Portfolio

Aug 18, 2022

— Philip Ochtman, Firebolt Group CEO The move to acquire Glimpse Analytics signals Firebolt’s intention to capture a share of the growing behavioral tracking and operations monitoring market for retail, transportation, and service brands. Glimpse leverages a brand space’s existing CCTV to deliver rich insight into over 200 data points centered around customer behaviors, consumer demographics, and the effectiveness of operational activities. The acquisition of Glimpse Analytics fits into Firebolt’s strategy to become a leader in connected brand artifacts and integrated brand tracking platforms. Firebolt’s earlier purchase of Envisage, a Canadian-based event data capturing platform for enterprise-level brands in 2019, now branded as Iconex™, set the company’s course for entry into the audience and customer insights marketplace. Now with the addition of Glimpse, Firebolt is fully positioned to solve for gaps and fractures in awareness, engagement, trial, utilization, and efficacy for brands operating within the experience economy. The founders of Glimpse Analytics will remain with the business moving forward, with John Price taking on the Chief Growth Officer role, Kakshil Shah the Chief Technology Officer, Darshika Joshi as Director of Engineering, and Kedar Pataki as Operations Director. David Bright from Firebolt will join as Chief Operating Officer, and Philip Ochtman will take over as Chief Executive Officer and Chairman of the Board. “Completing this deal with Firebolt provides us with the financial security, reach, and global support platform to continue our growth trajectory,” said John Price. Write in to  psen@itechseries.com to learn more about our exclusive editorial packages and programs.

Glimpse Web Traffic

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Glimpse Rank

Glimpse Frequently Asked Questions (FAQ)

  • When was Glimpse founded?

    Glimpse was founded in 2017.

  • Where is Glimpse's headquarters?

    Glimpse's headquarters is located at Yerwada Road, Pune.

  • What is Glimpse's latest funding round?

    Glimpse's latest funding round is Acquired.

  • Who are the investors of Glimpse?

    Investors of Glimpse include Firebolt Group.

  • Who are Glimpse's competitors?

    Competitors of Glimpse include RetailNext and 6 more.

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