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Genesis Direct

Founded Year




Total Raised


Date of IPO


About Genesis Direct

Provider of mail order services for catalogs, the NBA, and NHL. The company is a direct marketer that manages mail order catalogs such as Competitive Edge Golf, Gifts for Grandkids, and The Music Stand. With a current portfolio of 26 Company- owned brands, the Company offers products directly to consumers in targeted niche markets primarily through a variety of distinctive, information-rich catalogs, as well as Internet websites and electronic media, including television and radio. The Company's marketing efforts are supported by a customer database of over 10 million names, a 450-station call center at its Secaucus, New Jersey headquarters and a custom-designed 500,000 square foot distribution center strategically located in Memphis, Tennessee.

Headquarters Location

100 Plaza Drive

Secaucus, New Jersey, 07094-3613,

United States


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Genesis Direct Frequently Asked Questions (FAQ)

  • When was Genesis Direct founded?

    Genesis Direct was founded in 1995.

  • Where is Genesis Direct's headquarters?

    Genesis Direct's headquarters is located at 100 Plaza Drive, Secaucus.

  • What is Genesis Direct's latest funding round?

    Genesis Direct's latest funding round is IPO.

  • How much did Genesis Direct raise?

    Genesis Direct raised a total of $156.3M.

  • Who are the investors of Genesis Direct?

    Investors of Genesis Direct include SSM Partners, CIT Group and General Electric.

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