Gas Station Radio

Aug 28, 2014

Aug 28, 2014, 5:59am CDT Advertising firm AllOver Media buys Gas Station Radio Email  |  Twitter  |  Google+ AllOver Media Inc.’s gas-station advertising business is about to get a soundtrack. Plymouth-based AllOver, which specializes in promotional signs at gas stations and convenience stores, said Thursday it bought Gas Station Radio for an undisclosed amount. Gas Station Radio broadcasts news, music, auto-care tips and weather updates from gas pumps. The business was previously part of San Francisco-based Brite Media Group. “We are now able to deliver static advertisements coupled with audio content, resulting in a multifaceted experience at the pump,” said AllOver Media CEO Tony Jacobson in a press statement . "Combine that with our other media assets available at the station and the outcome is an unrivaled media solution that can effectively market any product or brand.” The deal is the latest in a string of acquisitions for AllOver. In May, it bought Twin Cities out-of-home advertising company Trans Media Group. It acquired GSA Media Inc. of Plymouth in 2012, giving it access to more than 50,000 gas stations across the U.S. Katharine Grayson covers med tech, clean tech, technology, health care and venture capital. Industries: