The immersive e-sports hub will be one of the anchor tenants at Hatten Land's Element X mall in Melaka. PHOTO: BT FILE
Vivienne Tay
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SINGAPORE ( THE BUSINESS TIMES ) - Hatten Land has inked a 10-year agreement with a subsidiary of Chinese media group Focus Media Information Technology to invest around eight million yuan (S$1.7 million) in an e-sports hub project. The immersive e-sports hub will be one of the anchor tenants at Hatten Land's Element X mall in Melaka, occupying more than 90,000 sq ft of retail space, the group said in a bourse filing on Thursday (May 5). Hatten Land expects to generate long-term rental income and operating income from the e-sports hub through entry ticket sales and other relevant income, which will be paid as rent. It will fund its investment from proceeds raised from its share placement exercise announced in April 2022. Hatten Land - through its subsidiary Hatten Edge - will invest 70 per cent of the eight million yuan, while Focus Media Sports will invest the remaining 30 per cent. Both entities will jointly form a management team to oversee the daily operations of the Element X project. Any remaining profits, after deducting the management team's expenses, will be distributed via a 70-30 proportion to Hatten Land and Focus Media Sports respectively. Focus Media Sports, a subsidiary of Shenzhen-listed Focus Media, specialises in sports industry investments and operations. It has a 10-year exclusive right to manage and operate a 1.5 billion yuan sports complex in the Qingpu district of Shanghai. The group expects the e-sports hub to "contribute positively" to its net assets and financial performance for the financial year ending June 30, 2023, barring unforeseen circumstances. Shares of Catalist-listed Hatten Land traded 0.2 cent or 5.3 per cent higher at four cents as at 10.01am on Thursday. More On This Topic

Hatten Land, Focus Media to jointly invest $1.7m in Melaka mall e-sports hub

HATTEN Land has inked a 10-year agreement with a subsidiary of Chinese media group Focus Media Information Technology to invest around 8 million yuan (S$1.7 million) in an e-sports hub project.

Hatten Land, Focus Media to jointly invest 8m yuan in Melaka mall e-sports hub

Before joining Vickers in 2005, he was a corporate finance specialist and an executive director at Pegasus Capital, where he managed engagements for a wide range of clients in the public and private sectors. Vickers Venture Partners’ track record includes investments in Baidu, Focus Media Holding Ltd., Kongzhong Corp., Cambridge Real Estate Investment Trust, and Sunfun Info Co. The companies that Vickers has helped grow currently have a total market value that exceeds USD 100 billion. Logan Xie is the senior consultant of Quandashi. He focuses on developing ways to help Chinese companies resolve legal and IP hurdles, specifically in fields such as consumer electronics, cloud computing, artificial intelligence, electric vehicles, and new energy. Quandashi is an intellectual property industry service platform that provides end-to-end data resources and tools for risk management, IP trading, registration, and more. The company helps clients simplify the application and management processes for trademarks, patents, and copyrights. Quandashi serves more than 500,000 users and its clients include Alibaba, Kuaishou, and Xpeng Motors. Share

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News Snapshot:
5 Advertising Market Report – 2019-2025 | Major Industry Players are Omnicom Group, WPP, Dentsu Inc., PublicisGroupe, IPG, Havas SA, Focus Media Group, Guangdong Advertising Co., Ltd., Bluefocus Communication Group Co., Ltd., SiMei Media, AVIC Culture Co.,Ltd., Yinlimedia, Hunan TV and Broadcast Intermediary Co., Ltd., Guangdong Guangzhou Daily Media Co., Ltd., Beijing Bashi Media Co., Ltd., Dahe Group, China Television Media, Spearhead Integrated Marketing Communication Group, Shanghai Xinhua Media Co., Ltd., Chengdu B-ray Media Co., Ltd. Business Advertising Market Report – 2019-2025 | Major Industry Players are Omnicom Group, WPP, Dentsu Inc., PublicisGroupe, IPG, Havas SA, Focus Media Group, Guangdong...

Advertising Market Report – 2019-2025  Major Industry Players are Omnicom Group, WPP, Dentsu Inc., PublicisGroupe, IPG, Havas SA, Focus Media Group, Guangdong Advertising Co., Ltd., Bluefocus Communication Group Co., Ltd., SiMei Media, AVIC Culture Co.,Ltd., Yinlimedia, Hunan TV and Broadcast Intermediary Co., Ltd., Guangdong Guangzhou Daily Media Co., Ltd., Beijing Bashi Media Co., Ltd., Dahe Group, China Television Media, Spearhead Integrated Marketing Communication Group, Shanghai Xinhua Media Co., Ltd., Chengdu B-ray Media Co., Ltd.

Hatten Land (SGX: PH0) is a property developer in Malaysia specializing in integrated residential, hotel and commercial developments. It is the property development arm of the conglomerate Hatten Group, which is a leading brand in Malaysia with core businesses in property development, property investment, hospitality, retail and education.

Hatten Land

SINGAPORE - Hatten Land has inked a 10-year agreement with a subsidiary of Chinese media group Focus Media to invest around eight million yuan in an e-sports hub project .

Alibaba Group (NYSE: BABA) (9988.HK) is a business-to-business internet service provider for small-and-medium-sized enterprises (SMEs) to trade within China or export to other countries.

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Focus Media (SHE: 002027) operates a China-based lifestyle targeted interactive digital media network. The Company offers targeted interactive digital media platforms aimed at Chinese consumers at various urban locations. Focus Media's mission is to build an increasingly measurable interactive urban media network that reaches consumers at various out-of-home locations.

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