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federatedmedia.net

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Founded Year

2005

Stage

Acquired | Acquired

Total Raised

$74.93M

Valuation

$0000 

About Federated Media Publishing

Federated Media Publishing powers the Independent Web. The company believes that the majority of meaningful engagements across digital media occur via high-quality independent sites and services. These sites leverage top digital talent to attract influential audiences who together create meaningful dialogue. Brands benefit from improved loyalty and increased sales when they become part of this authentic experience.On January 28, 2014, Federated Media Publishing was acquired by LIN Media at a valuation of $22.4M.

Federated Media Publishing Headquarter Location

350 Sansome Street Suite 925

San Francisco, California, 94104,

United States

415-332-6955

Latest Federated Media Publishing News

US advertising company Federated Media sells content marketing arm to LIN Media

Mar 11, 2016

US advertising company Federated Media sells content marketing arm to LIN Media (Credit: Federated Media) This image file contains the company logo of San Francisco, US-based advertising firm Federated Media Publishing Inc. January 28 by VCPOST Staff Reporter  Advertising firm Federated Media announced today that it has exited its content marketing division to focus on programmatic advertising. The said business was sold to LIN Media. Financial terms of the transaction were not disclosed, according to VentureBeat. In the last couple of years, the San Francisco-based advertising company has moved away from display ads to focus more on programmatic ads. Now, the firm is executing the same strategy with its content marketing division, which also encompasses sponsored or promoted content, the report explained. As part of the deal, Federated will change the name of its programmatic ad unit from Lijit to Sovrn. The latter will operate as an independent nit. Founder and chief executive officer (CEO) John Battelle will then sit as the chairman of Sovrn. Former chief operating officer Walter Knapp will become the new division's CEO. The transaction will also turn Federated Media into a portfolio firm, the report detailed. According to the advertising company, the proceeds from the sale will be used for Sovrn's expansion and workforce addition, VentureBeat reported. © 2016 VCPOST, All rights reserved. Do not reproduce without permission. Tags

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Expert Collections containing Federated Media Publishing

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Federated Media Publishing is included in 3 Expert Collections, including Smart Money VCs (2017-2019).

S

Smart Money VCs (2017-2019)

6,297 items

We crunched the data to identify the 24 VC firms with the best combination of portfolio valuations and investment outcomes.

D

Digital Media

1,153 items

a

ad tech

3,632 items

Federated Media Publishing Patents

Federated Media Publishing has filed 2 patents.

patents chart

Application Date

Grant Date

Title

Related Topics

Status

12/21/2012

Semantics, Natural language processing, Computational linguistics, Knowledge representation, Cognitive science

Application

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00/00/0000

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Application Date

12/21/2012

00/00/0000

Grant Date

00/00/0000

Title

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Related Topics

Semantics, Natural language processing, Computational linguistics, Knowledge representation, Cognitive science

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Status

Application

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