Provider of an online marketplace for the fashion industry. The company has developed a Web site which is designed to allow professionals in the fashion industry to source the offline services around fashion shoots. The site also offers directories of services such as locations, models and photographers, who pay a fee to have themselves included. In exchange for an additional fee, models, photographers and stylists can use the site to post digital portfolios, while media companies can use the site as a source of images. The company also designs and hosts micro-sites for traditional modelling and advertising agencies that wish to take advantage of its virtual technology, rather than develop an Internet arm of their own. The site also carries some editorial content.