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Founded Year



Series I | Alive

Total Raised




Last Raised

$700M | 2 mos ago



About Fanatics

Fanatics provides e-commerce, merchandising, marketing, and fulfillment services. It caters to professional sports leagues and teams, collegiate athletic programs and conferences, and other sports properties. The company was founded in 1995 and is based in Jacksonville, Florida.

Headquarters Location

8100 Nations Way

Jacksonville, Florida, 32256,

United States


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Research containing Fanatics

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Fanatics in 5 CB Insights research briefs, most recently on Jan 11, 2023.

Expert Collections containing Fanatics

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Fanatics is included in 3 Expert Collections, including E-Commerce.



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Fanatics Patents

Fanatics has filed 2 patents.

The 3 most popular patent topics include:

  • Barcodes
  • Packaging machinery
  • Printing terminology
patents chart

Application Date

Grant Date


Related Topics




Barcodes, Printing terminology, Printmaking, Packaging machinery, Sewing


Application Date


Grant Date



Related Topics

Barcodes, Printing terminology, Printmaking, Packaging machinery, Sewing



Latest Fanatics News

Damar Hamlin Jersey Highest Purchased on Fanatics Out of All Athletes, Across All Sports Teams

Jan 9, 2023

The sports world has banned together in support of injured NFL player Damar Hamlin. Following the recent on-field incident with the Buffalo Bills safety during a Monday Night Football game where he suffered cardiac arrest, the athlete’s NFL jersey has reportedly become the highest-demanded jersey on the e-commerce site, Fanatics. According to a Fanatics spokesperson , Hamlin’s No. 3 jersey has ranked as the most-purchased jersey out of all athletes across all sports teams on the platform since last Monday’s game. “Fans are showing an incredible outpouring of love and support for Damar Hamlin in buying his jersey,” Fanatics CEO Michael Rubin wrote in a tweet on Jan. 3. Fans are showing an incredible outpouring of love and support for Damar Hamlin in buying his jersey.  @Fanatics , along with the @NFL and @NFLPA , are donating all proceeds from his jersey sales to the Chasing M’s Foundation. Please get well soon Damar🙏🙏 ESPN reported that Rubin is seeking all Fanatics profits to go toward support for Hamlin, while the NFL and NFLPA have committed to contribute their royalties. “We immediately reached out to the NFL and NFL Players Association and said, ‘Hey, each of us should contribute all of the profits,’” Rubin said. Reportedly, the collection totaled over $400,000 by last Friday. Fanatics was asked to produce 150 T-shirts that say “Love for Damar” for every home team to distribute to the visiting team for players to wear in support of Hamlin during Sunday’s pregame warmups. Along with a mass of fans, NFL players from other teams have shown their support by purchasing Hamlin’s jersey. New York Giants cornerback Sauce Gardner recently requested the jersey. We got you!!! Rubin responded to Gardner’s request for a Hamlin jersey to wear for pregame, promising to get him the item in time for Sunday’s game against the Miami Dolphins., “I’m going to wear it to the game,” Gardner told ESPN. “I might warm up in it, too.” As previously reported by BLACK ENTERPRISE, the Buffalo Bills organization sent out a tweet confirming that Hamlin has shown remarkable improvement and neurological stability since his field collapse .

Fanatics Frequently Asked Questions (FAQ)

  • When was Fanatics founded?

    Fanatics was founded in 1995.

  • Where is Fanatics's headquarters?

    Fanatics's headquarters is located at 8100 Nations Way, Jacksonville.

  • What is Fanatics's latest funding round?

    Fanatics's latest funding round is Series I.

  • How much did Fanatics raise?

    Fanatics raised a total of $4.89B.

  • Who are the investors of Fanatics?

    Investors of Fanatics include Silver Lake, Fidelity Investments, SoftBank , LionTree Partners, Clearlake Capital Group and 21 more.

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