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INTERNET | eCommerce / Apparel & Accessories
everlane.com

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Founded Year

2011

Stage

Series F | Alive

Total Raised

$103.04M

Last Raised

$85M | 1 yr ago

Revenue

$0000 

About Everlane

Everlane is an eCommerce company that offers designer-quality goods.

Everlane Headquarter Location

2170 Folsom Street

San Francisco, California, 94110,

United States

Latest Everlane News

Everlane Launches First Denim Campaign in 2 Years

Oct 27, 2021

Everlane ’s first denim campaign in two years celebrates the unique qualities of denim and all who wear the democratic fabric. The sustainable denim brand debuted its Fall/Winter 2021 ad campaign entitled “Get into Denim” with a new faces famous for being “unapologetically themselves,” Everlane said. The campaign features indigenous model Philip Bread; Baba Diop, a Senegalese professional soccer player; Florence Huntington-Whiteley, a model and sustainable fashion consultant; Anna Ling, a model and artist; Guinevere Van Seenus, an American model, photographer and jewelry designer; and Kukua Williams, a Black-British model recently profiled in Vogue. Shot by photographer Laura Jane Coulson, “Get into Denim” follows each of the models adorned in the brand’s collection of organic denim to underscore their effortlessly unique aesthetics, centering on looser, gender-fluid styles. “Everlane has always represented the positively restless spirit of change and individuality in the American culture,” it stated on its YouTube page. “The last 18 months have made it clear: There is no better time than the present to be whoever you want to be, and to make your impact.” The brand has committed to exclusively using certified-organic cotton by 2023, and in June debuted Clean Denim , a three-piece denim collection made with Candiani Denim’s organic cotton and Roica V550 blend fabrics. Developed exclusively for Candiani by Roica’s parent company, Asahi Kasei, this version of Roica V550 yarn  debuted in 2019  as the first C2C-certified Gold stretch fiber, and has since been featured in collections from brands like  G-Star . Everlane is one of the first U.S. denim labels to use the fabric. The “Get into Denim” campaign mirrors consumers’ affinity for inclusivity and individuality, and follows in the footsteps of 7 For All Mankind and Gap, which have recently debuted similar ad concepts . In September, both brands’ campaigns featured changemakers who continue to inspire younger demographics to spread love and kindness throughout their communities. Read More About

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Expert Collections containing Everlane

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Everlane is included in 6 Expert Collections, including Direct-To-Consumer Brands (Non-Food).

D

Direct-To-Consumer Brands (Non-Food)

1,192 items

Startups selling their own branded products directly to consumers through owned e-commerce channels, rather than relying on department stores or big online marketplaces.

E

E-Commerce

8,744 items

S

Smart Money VCs (2017-2019)

6,297 items

We crunched the data to identify the 24 VC firms with the best combination of portfolio valuations and investment outcomes.

O

Online Fashion

269 items

Consumers are increasingly shopping online, making it the fastest growing channel across many sectors. This has led to the creation of online brands with limited or no physical retail presence. This collection include fashion startups with strong online component, including cloth

T

Tech IPO Pipeline 2019

286 items

A

Apparel & Accessories

509 items

This Collection includes startups selling apparel and accessories ranging from activewear to dresses to glasses.

Everlane Patents

Everlane has filed 1 patent.

The 3 most popular patent topics include:

  • Cuttlefish
  • Goldfish breeds
  • Graphical projections
patents chart

Application Date

Grant Date

Title

Related Topics

Status

7/26/2019

6/22/2021

Technical drawing, Graphical projections, Cuttlefish, Honeycombs (geometry), Goldfish breeds

Grant

Application Date

7/26/2019

Grant Date

6/22/2021

Title

Related Topics

Technical drawing, Graphical projections, Cuttlefish, Honeycombs (geometry), Goldfish breeds

Status

Grant

Everlane Web Traffic

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