Developer of software that builds "stickiness", retains users, build average purchases, and increases lifetime customer value for on-line businesses without significant investments in personnel, infrastructure, or technology. The company's products bring topics and sites of interest directly to users. They are designed to assist people using the Web for research, shopping, community activities, and entertainment. Through the use of patent pending technologies, the company changes the intermediary role that portals and hubs (gatekeepers) currently command and redefine the relationship between gatekeepers, destinations, and consumers. The company can also provide data about users when they are away from a site, increasing the ability to target users based on actual behavior and preferences.