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thirstie.com

Founded Year

2013

Stage

Loan | Alive

Total Raised

$12.78M

Last Raised

$680K | 2 yrs ago

About Thirstie

Thirstie builds tools to enable internet commerce for liquor brands. By developing an advanced API that integrates directly with the brand website, Thirstie connects brands with localized retailers that deliver directly to consumers while working within the existing framework of the three tier system.

Thirstie Headquarter Location

25 W 39th Stree 14th Floor

New York, New York, 10018,

United States

888-706-6689

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Expert Collections containing Thirstie

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Thirstie is included in 2 Expert Collections, including On-Demand.

O

On-Demand

1,231 items

G

Grocery Retail Tech

693 items

Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.

Thirstie Patents

Thirstie has filed 1 patent.

patents chart

Application Date

Grant Date

Title

Related Topics

Status

12/7/2016

6/11/2019

White wine grape varieties, 3D imaging, Promotion and marketing communications, Marketing, Consumer behaviour

Grant

Application Date

12/7/2016

Grant Date

6/11/2019

Title

Related Topics

White wine grape varieties, 3D imaging, Promotion and marketing communications, Marketing, Consumer behaviour

Status

Grant

Latest Thirstie News

10:00 ET Thirstie Releases Data Insights Report Highlighting Core Spirits Online Shopping Behaviors

Mar 2, 2022

News provided by Share this article Share this article NEW YORK, March 2, 2022 /PRNewswire/ --  Thirstie , a leading technology company that connects alcohol brands with consumers, today released Thirstie Digital Consumer Insights: Core Spirits. The data-driven report which focuses on online shopping patterns across Whiskey, Vodka, Rum and Gin spirits sub-categories found that sales were driven by Wealthy Small Families and Single Suburbanites. The data-driven report which focuses on online shopping patterns across Whiskey, Vodka, Rum and Gin spirits sub-categories found that sales were driven by Wealthy Small Families and Single Suburbanites. Thirstie data found that Wealthy Small Families make up nearly one quarter of online core spirits sales with a 22% share. They are followed by Single Suburbanites who also made a significant share of sales with 21%. On the heels of  Thirstie's inaugural Digital Consumer Insights  report, the company analyzed purchasing patterns of over 5,000 consumers of legal drinking age who purchased Core Spirits across the U.S. through Thirstie powered branded storefronts from December 2020 - December 2021. When assessing online sales for the sub-categories, Thirstie found that Wealthy Small Families dominate most, including gin (29%), rum (32%), and vodka (23%). However, Small Middle Class Families have the largest share of Whiskey with 28%. The data report also explained that Retirees make-up a significant share of the consumer base for rum and vodka (25% and 21%, respectively), while Single Suburbanites make up a large portion of gin purchases (20%). Since the launch of its enterprise e-commerce solution in 2017 , Thirstie has focused on arming beverage alcohol suppliers and brands with first-party data. By providing brands with consumer data and insights, Thirstie has enabled hundreds of alcohol brands to drive significant retail revenue through their digital storefronts. "Through the implementation of innovative technology and solutions, Thirstie is transforming the beverage alcohol industry to be on par with, and surpass other CPG sectors," said Devaraj Southworth, Thirstie's CEO & Co-Founder. "Central to this evolution is data. Providing liquor brands with true data intelligence on their consumers and their category is something that will undoubtedly continue to propel our industry forward." Key learnings from Thirstie Digital Consumer Insights: Core Spirits include: Higher price points don't deter online buyers: Consumers in all persona segments for core spirits show a willingness to purchase premium items and checkout with multiple items in their shopping cart. Suburban Families have a well-stocked bar: Suburban families, both Wealthy Small Families and Small Middle Class Families, play a significant role in the online shopping audience for core spirits. Age plays a significant factor in driving specific online category sales: Young single consumers prefer the varying flavor profiles of gin. Older consumers will gravitate to vodka or rum. For the full report, visit thirstie.com/datainsights This report was compiled by Thirstie Data Intelligence who analyzed purchasing patterns of over 5,000 consumers of legal drinking age who purchased Core Spirits (storefronts that feature Whiskey, Vodka, Rum and Gin) across the U.S. through Thirstie powered branded storefronts from Dec. 2020 - Dec. 2021. For complete report methodology, please contact [email protected] About Thirstie Thirstie, a New York based technology company connects brands with consumers. Its offerings include white-label e-commerce, consumer adoption and data intelligence solutions for Beverage Alcohol brands. Founded by Devaraj Southworth and Maxim Razmakhin in 2014, Thirstie helps brands to power consumer interactions in an industry three-tier compliant system. For more information about Thirstie, please visit www.thirstie.com or follow us on LinkedIn @Thirstie or Twitter, @AreYouThirstie. SOURCE Thirstie

  • When was Thirstie founded?

    Thirstie was founded in 2013.

  • Where is Thirstie's headquarters?

    Thirstie's headquarters is located at 25 W 39th Stree, New York.

  • What is Thirstie's latest funding round?

    Thirstie's latest funding round is Loan.

  • How much did Thirstie raise?

    Thirstie raised a total of $12.78M.

  • Who are the investors of Thirstie?

    Investors of Thirstie include Longwood Fund, Bessemer Venture Partners, Apothecary Capital, Cycad Group, General Catalyst and 4 more.

  • Who are Thirstie's competitors?

    Competitors of Thirstie include Instacart and 4 more.

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