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About DeMoss Capital

DeMoss Capital is a wealth management firm that serves Chattanooga families not only as an advisor, but as a partner and trusted resource.

Headquarters Location

25 East Main Street Suite 201

Chattanooga, Tennessee, 37408,

United States




Latest DeMoss Capital News

Keel Point Announces Acquisition of Chattanooga, Tennessee-based DeMoss Capital

Oct 13, 2015

Keel Point Announces Acquisition of Chattanooga, Tennessee-based DeMoss Capital East coast boutique investment firm says move will broaden reach in Chattanooga and solidify commitment to clients in the region October 13, 2015 12:52 PM Eastern Daylight Time VIENNA, Va.--( BUSINESS WIRE )--Keel Point, LLC, a boutique registered investment advisory firm with approximately $1.45 billion under management, today announced its acquisition of Chattanooga, Tennessee-based DeMoss Capital, Inc. The move gives Keel Point, which currently has offices in Chattanooga, Tennessee; Huntsville, Alabama; Kansas City, Missouri; and metro-Washington, D.C. greater reach in the Chattanooga area, while also benefitting DeMoss Capital clients with additional resources, family services and investment opportunities. “This acquisition solidifies our ability to serve clients in the area,” said Keel Point President Mike Perry. “As an advisory firm owned jointly by the families we serve and the professionals who manage it, our clients cherish the quality of relationship inherent to a boutique structure. This acquisition is a benefit to all involved, and we’re thrilled to welcome DeMoss to the Keel Point team.” Through the acquisition, Keel Point will expand to approximately $150 million under management in the Chattanooga area, allowing for greater growth for clients and investors. The DeMoss Capital office will transition to a branch of Keel Point, welcoming current Keel Point investors in the area into their current headquarters. John DeMoss, founder of DeMoss Capital, will remain on as head of the Keel Point Chattanooga branch. Keel Point will bring innovation, scale and new levels of service to families and institutions in Chattanooga. Keel Point’s mission is to ensure that the intersection of life and wealth is a positive experience for the families and institutions it serves. “I developed friendships with Keel Point leadership when I first founded DeMoss Capital nearly eight years ago,” John DeMoss said. “Even at that time, the shared visions and values between our firms were very apparent. It has been exhilarating to see how Keel Point leadership shares the same desires and best-practices about serving clients well. The similarities in the firms’ leadership and messaging are striking, as we have mutual service goals and have been speaking a common language.” Both companies share a passion for bringing clarity, creativity and intentionality around important and complex issues to the families and institutions they serve, as well as support for the advisors and team members they recruit and mentor. Their common foundations allowed for an easy transition, enabling the expanded firm to be better positioned to serve the lifestyles and life stages of distinct client groups more efficiently and effectively. For more information about Keel Point and the DeMoss acquisition, please visit . About DeMoss Capital DeMoss Capital is a wealth management firm that serves Chattanooga families as an advisor, as well as a partner and trusted resource, offering financial consultation and investment management. The company’s commitment to service extends beyond wealth management and has a history of supporting philanthropic causes as well as local and international mission work. About Keel Point, LLC Founded in 1998, Keel Point developed a unique ownership structure in which both the advisors and certain client families own and govern the firm. Keel Point believes that with wealth comes opportunity and responsibility and works alongside its clients at the helm with life planning, investment management and giving guidance needed to realize the true value of wealth. It pioneered the Family Financial Philosophy and Family Wealth Snapshot for all of its clients, and built an investment process to serve the multi‐generational needs of the families and institutions it serves. For additional information about Keel Point, LLC, please visit: or call (703) 807‐2020. NOTE TO EDITORS: For more information about Keel Point please visit . To arrange an interview with a Keel Point spokesperson, please contact Katie Martin at 972.267.1111 or via e-mail at Contacts

DeMoss Capital Frequently Asked Questions (FAQ)

  • Where is DeMoss Capital's headquarters?

    DeMoss Capital's headquarters is located at 25 East Main Street, Chattanooga.

  • What is DeMoss Capital's latest funding round?

    DeMoss Capital's latest funding round is Acquired.

  • Who are the investors of DeMoss Capital?

    Investors of DeMoss Capital include Keel Point.



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