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Founded Year



Private Equity | Alive

Total Raised


Last Raised

$110M | 9 mos ago

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The Mosaic Score is an algorithm that measures the overall financial health and market potential of private companies.

+10 points in the past 30 days

About Consensus

Consensus provides a suite of web-based software solutions that accelerates B2B sales by driving consensus among the different stakeholders in the customer buying group. Its' namesake software, along with its Demolytics dashboard, helps customers discover and engage the entire buying group by gathering analytics and tracking what they watched, what's important to them, and who they shared it with. The company was founded in 2013 and is based in American Fork, Utah.

Headquarters Location

125 E. Main Street #118

American Fork, Utah, 84003,

United States



Consensus's Product Videos

Demo Player.png

ESPs containing Consensus

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Enterprise Tech / Sales & Customer Service

The demo experience platforms market offers innovative solutions to enhance the way teams showcase and demonstrate their products or services to potential customers. Demo experience platforms provide a digital environment where businesses can create interactive and immersive demonstrations, simulations, or prototypes. These platforms leverage various technologies such as virtual reality (VR), augm…

Consensus named as Leader among 10 other companies, including Instruqt, Saleo, and Reprise.

Consensus's Products & Differentiators

    Intelligent Demo Automation

    Presales creates libraries of content that sales sends on-demand to give buyers a tailored experience with their product.


Consensus Patents

Consensus has filed 1 patent.

The 3 most popular patent topics include:

  • brown dwarfs
  • mass spectrometry
  • neuroimaging
patents chart

Application Date

Grant Date


Related Topics



Spectroscopy, Rugs and carpets, Neuroimaging, Brown dwarfs, Mass spectrometry


Application Date


Grant Date


Related Topics

Spectroscopy, Rugs and carpets, Neuroimaging, Brown dwarfs, Mass spectrometry



Latest Consensus News

Consensus, the Leading B2B Demo Automation Platform, Appoints Doug Johnson as New CEO

Nov 10, 2023

News provided by Share this article Share toX LEHI, Utah, Nov. 10, 2023 /PRNewswire/ -- Consensus , the leading B2B demo automation SaaS company, today announced the appointment of Doug Johnson as its new CEO. Garin Hess, who founded Consensus in 2013 and has served as CEO for the past 10 years, will transition to an active strategic role on the Board of Directors. Doug Johnson, new CEO of Consensus Under Hess' leadership, Consensus has become the leader in the rapidly growing Demo Automation category. Gartner announced the category earlier this year and G2 recently reported that Demo Automation is the newest software category with the most buyer traffic. Consensus has over 400 customers and nearly 200 employees, and is growing revenues at more than 40% year-over-year. "I am delighted to welcome Doug to Consensus as our new CEO," said Hess. "Doug has a deep understanding of the SaaS industry, technical selling, and the needs of modern buyers, and he has a proven track record of success in growing and scaling companies of our size. This move allows me to continue to add value to Consensus in ways that I excel at, especially overall product strategy, while Doug focuses on what he is expert at – scaling the company while caring for customers during a high growth period." Johnson brings over 20 years of success in enterprise software. Johnson is known for listening closely to market needs, his customer-driven approach, and his expertise in growing and scaling companies. He has a proven track record of success in the enterprise software market. Prior to Consensus, he was CRO, President, and CEO of several technology companies. "Consensus is the most exciting project I've ever worked on," said Johnson. "Not only is the culture that Garin and his team built at Consensus fantastic, but demo automation is a key component of enabling modern B2B buyers to move through the complex purchasing process more quickly and is already having a major impact at some of the most influential software companies in the world. I am excited to dig in and partner with our customers as we collaborate together to make buying enterprise software easier." Fifteen of the top thirty software companies have chosen Consensus demo automation to accelerate their buyers' through the purchasing process. Earlier this year, Consensus announced a $110M Series C growth investment round led by Sumeru Equity Partners. "We are excited to see Doug join Consensus as CEO," said Jason Babcoke, Managing Director at Sumeru Equity Partners, the primary growth investment firm backing Consensus. "Doug is a highly experienced and successful SaaS leader, and we believe he is the perfect person to lead Consensus through its next phase of growth. We are confident that Consensus will continue to influence and lead the B2B demo automation market under Doug's leadership." Hess originally coined the term Demo Automation in 2014 in an effort to try to explain the then nascent demo technology they had just brought to market. "Back then I only dreamed that one day Demo Automation would become a category," said Hess. "So, it's immensely rewarding to see that not only is the technology helping our customers shorten sales cycles by as much at 68%, but also that the enterprise software market in general is starting to realize that Demo Automation is critical across all parts of the buyer journey. This is the right inflection point in the market to add someone with Doug's expertise at the helm. We're fortunate to have him." About Consensus Consensus , the Intelligent Demo Automation Platform, scales presales instantly with interactive video demos and Tours. Presales and technical sales teams automate repetitive product demos which allows them to reallocate that time to higher value activities. Buyers get a better experience— one that guides them with digital, interactive and on-demand video demos and an immersive product experience with Tours. This uncovers stakeholders automatically and eliminates unqualified demos, which in turn dramatically shortens sales cycles by 29% up to 68% and improves close rates by up to 44%. Market leaders like Salesforce, SAP, Oracle, Autodesk, Sage, Trintech, Coupa and many others trust Consensus to scale. For more information, visit  or follow us on LinkedIn . Media Contact:

Consensus Frequently Asked Questions (FAQ)

  • When was Consensus founded?

    Consensus was founded in 2013.

  • Where is Consensus's headquarters?

    Consensus's headquarters is located at 125 E. Main Street, American Fork.

  • What is Consensus's latest funding round?

    Consensus's latest funding round is Private Equity.

  • How much did Consensus raise?

    Consensus raised a total of $137.87M.

  • Who are the investors of Consensus?

    Investors of Consensus include Sumeru Equity Partners, Riverside Acceleration Capital, Frazier Group, Album VC, Paycheck Protection Program and 10 more.

  • Who are Consensus's competitors?

    Competitors of Consensus include Saleo, 6sense, Tarci, Demostack, Walnut and 7 more.

  • What products does Consensus offer?

    Consensus's products include Intelligent Demo Automation and 1 more.

  • Who are Consensus's customers?

    Customers of Consensus include Coupa, Trintech, The Access Group and Visma.


Compare Consensus to Competitors


Fable is an online platform for creating demos. Its platform increases user conversion by letting buyers experience products with personalized product demos. It provides solutions for all GTM needs, including marketing presales, sales, and partnerships. It was founded in 2022 and is based in San Francisco, California.


Walnut provides a no-code customizable platform for sales operations. It enables capturing products and customizing its features like images, texts, graphs, and more. It offers solutions for sales, marketing, customer success, and presales. The company was founded in 2020 and is based in Tel Aviv, Israel.


Reprise operates as a demonstration creation platform. It helps to create and control software demonstrations. Its platform makes customized demonstrations and website-based product tours, and more. The company offers provides such as Reprise Reveal, Reprise Replay, and Reprise Replicate that allow enterprise teams to streamline the demonstration creation process and optimize the resources. It was founded in 2019 and is based in Boston, Massachusetts.

Tourial Logo

Tourial is a company that focuses on providing a Buyer Education Platform in the marketing and sales industry. The company offers services such as creating personalized demo experiences and interactive product demos, as well as providing engagement data to help understand prospect behavior. Their primary customers are high-growth marketing and sales teams. It was founded in 2019 and is based in Atlanta, Georgia.

Demostack Logo

Demostack focuses on providing a demo experience platform in the software as a service (SaaS) industry. The company's main service involves helping SaaS go-to-market teams create custom demo assets quickly, showcase their products effectively, and measure the impact of their demos on deals. Primarily, Demostack caters to the software industry, particularly SaaS companies. It was founded in 2020 and is based in San Francisco, California.

Storylane Logo

Storylane is a company focused on providing interactive product demo software in the tech industry. The company's main service is to help businesses create and share interactive product demos, enabling them to engage users and boost conversions. Storylane primarily sells to the marketing, sales, and pre-sales sectors of the economy. It was founded in 2021 and is based in San Francisco, California.


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