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About Orangetheory Fitness

Orangetheory Fitness is a company focused on fitness and wellness, operating in the health and fitness industry. The company offers group fitness classes that utilize heart-rate based interval training to help individuals reach their fitness goals. These classes are designed to increase metabolism and burn calories, providing a total-body workout. It is based in Boca Raton, Florida.

Headquarters Location

6000 Broken Sound Parkway NW Suite 200

Boca Raton, Florida, 33487,

United States




Research containing Orangetheory Fitness

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Orangetheory Fitness in 1 CB Insights research brief, most recently on Apr 26, 2023.

Expert Collections containing Orangetheory Fitness

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Orangetheory Fitness is included in 2 Expert Collections, including Conference Exhibitors.


Conference Exhibitors

5,501 items

HLTH is a healthcare event bringing together startups and large companies from pharma, health insurance, business intelligence, and more to discuss the shifting landscape of healthcare


Wellness Tech

1,370 items

We define wellness tech as companies developing technology to help consumers improve their physical, mental, and social well-being. Companies in this collection play across a wide range of categories, including food and beverage, fitness, personal care, and corporate wellness.

Latest Orangetheory Fitness News

Empire Portfolio Group Debuts New Uptown Charlotte, NC Orangetheory Fitness Studio

Nov 27, 2023

News provided by Share this article Share toX CHARLOTTE, N.C., Nov. 27, 2023 /PRNewswire/ -- Empire Portfolio Group ("Empire"), a leading Area Developer and Franchisee of Orangetheory® Fitness, the heart rate-based interval training fitness franchise, announced today it will open a new studio in the Uptown area of Charlotte, NC. The new studio will be centrally located at 100 West 3rd Street, Suite C, Charlotte, NC 28202. This new venture magnifies Empire's established footprint in Charlotte, elevating their portfolio to a total of 16 local studios. Orangetheory Fitness Covering 3,800 square feet, the state-of-the-art Uptown studio will be equipped with the latest cutting-edge equipment, including Orangetheory's renowned coaching and advanced in-studio and wearable fitness technology. Members will experience the innovative personalized MaxHR algorithm, which dynamically updates heart rate zones in real time for optimal performance results. Additionally, the studio features OTconnect technology on its treadmills and rowers, creating an immersive data and feedback ecosystem that tracks vital metrics such as total distance, average/max incline, max miles per hour, total moving time, and more. Grand Opening celebrations will take place until the end of the year, and will include discounted founding rates for new members. "We are eager to extend the dynamic Orangetheory Fitness experience to the Uptown Charlotte community," shared Adam Krell, CEO of Empire Portfolio Group. "In support of individuals maintaining their fitness goals and leading an active lifestyle, we are confident this new studio will provide the ideal setting for achieving remarkable fitness transformations." Orangetheory Fitness is a rapidly expanding franchise company and a leader in the boutique fitness industry. Their group workouts combine endurance, strength, and power to generate the renowned 'Orange Effect,' a calorie-burning phenomenon that lasts up to 24 hours after a 60-minute workout. For more information about the Uptown Charlotte, NC Orangetheory Fitness studio and membership packages, please contact (980) 580-7712. Additional information about Orangetheory Fitness can be found on their official website at . Stay connected with the latest news and trends by following Orangetheory Fitness on Facebook, Instagram and TikTok. About Orangetheory Orangetheory® ( ) makes it simple to get More Life from your workout. One of the world's fastest-growing franchise companies, Orangetheory has developed a unique approach to fitness that blends a unique trifecta of science, coaching, and technology that work together seamlessly to elevate participants' heart rates to help burn more calories. Backed by the science of excess post-exercise oxygen consumption (EPOC), Orangetheory workouts incorporate endurance, strength, and power to generate the "Orange Effect," whereby participants keep burning calories for up to 24 hours after a 60-minute workout. Orangetheory franchisees have opened over 1,500 studios in all 50 U.S. states and 25 countries. About Empire Portfolio Group Empire Portfolio Group, founded in 2013 and headquartered in New York City, is a leading wellness services franchisee. As a franchisee and area representative of Orangetheory Fitness, Empire operates and oversees over 140 Orangetheory Fitness studios across New York, New Jersey, Connecticut, Maine, Vermont, New Hampshire, North Carolina, South Carolina, Virginia, and Washington, D.C. Empire was awarded "2022 Area Representative of the Year" and two-time "Region of the Year" in 2022 and 2023 by Orangetheory Fitness. Empire is a franchisee of Relive Health, a Florida-based provider of anti-aging services including hormone optimization, vitamin therapy and medical aesthetics. For more information, please visit Media Contact:

Orangetheory Fitness Frequently Asked Questions (FAQ)

  • Where is Orangetheory Fitness's headquarters?

    Orangetheory Fitness's headquarters is located at 6000 Broken Sound Parkway NW, Boca Raton.

  • What is Orangetheory Fitness's latest funding round?

    Orangetheory Fitness's latest funding round is Private Equity.

  • Who are the investors of Orangetheory Fitness?

    Investors of Orangetheory Fitness include Roark Capital Group and St. Cloud Capital.

  • Who are Orangetheory Fitness's competitors?

    Competitors of Orangetheory Fitness include TRX Training and 5 more.


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