Search company, investor...


Founded Year



Loan | Alive

Total Raised




Last Raised

$8.6M | 1 yr ago



About DanAds

DanAds is a white label self-serve Ad-desk for a publishers small and medium advertisers. The company's Ad-desk plugs straight into a publishers own ad server, CRM and payment systems.

Headquarters Location

Norra Malmvägen 143

Sollentuna, 191 62,


+46 708 23 50 37

DanAds's Product Videos

ESPs containing DanAds

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Enterprise Tech / Marketing & Ad Tech

The ad-serving platforms market offers solutions for companies to monetize their websites and apps through advertising. Solutions in this market manage, serve, and track digital ads across channels. They also include white label ad-serving infrastructure. Additionally, the market offers ad campaign analytics to help users track campaign performance and target audiences more effectively. The ad-ser…

DanAds named as Outperformer among 8 other companies, including OpenX Software, Swiftly, and Nativo.

Compete with DanAds?

Ensure that your company and products are accurately represented on our platform.

DanAds's Products & Differentiators

    DanAds Out-of-the-box

    DanAds self-serve advertising platform allowing publishers to automate their direct ad sales. The out-of-the box platform offers all basic features required to complete a full advertiser journey from signing up to booking and paying for a campaign.

Expert Collections containing DanAds

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

DanAds is included in 5 Expert Collections, including Payments.



2,672 items

Companies and startups in this collection enable consumers, businesses, and governments to pay each other - online and at the physical point-of-sale.


Ad Tech

3,737 items

Companies offering tech-enabled marketing and advertising services.



5,152 items


Targeted Marketing Tech

206 items


Retail Media Networks

320 items

Tech companies helping retailers build and operate retail media networks.

Latest DanAds News

DanAds Named to AdExchanger's 2023 Top 50 Programmatic Power Players List

May 15, 2023

DanAds International Mon, May 15, 2023 12:37 CET DanAds, a provider of advertising technology solutions, is proud to announce its inclusion in AdExchanger's 2023 Top 50 Programmatic Power Players list for the fourth consecutive year. The recognition is a testament to the company's outstanding contributions to the advertising ecosystem and highlights its innovative solutions, cutting-edge technology, and exceptional customer service. Chosen from hundreds of global submissions, DanAds was selected as one of the best providers in the digital marketing industry. The company's continued success in the programmatic advertising space is a testament to its commitment to delivering exceptional solutions to its clients. This year's recognition is particularly significant as it coincides with DanAds' 10th anniversary. Founded in 2013, the company has grown into a global organization with offices in Stockholm, New York, London and more. DanAds' self-service platforms enable publishers, brands, and agencies to automate and simplify the buying and selling of digital advertising. With its innovative technology and customer-centric approach, the company is poised for continued growth and success in the years to come. For more information, please contact Marie-Lou Penin, Head of Marketing at . About DanAds DanAds is the leading provider of self-serve advertising technology, connecting ad sellers (publishers) directly with advertisers of any size through a fully automated ad sales platform. DanAds provides publishers with their own branded platform, allowing them to dramatically reduce manual administration and monetize their valuable user data. With the help of DanAds, all ad buyers can get access to premium advertising space independent of brand and budget, without expensive middlemen. DanAds was founded in 2013 by CEO, Istvan Beres, and EVP Sales, Peo Persson. Headquartered in Stockholm, with offices in New York, London, Warsaw, and Amsterdam, DanAds serves clients of all sizes on a global scale, including some of the world's leading traditional publishers such as the Washington Post and Bloomberg Media as well as some of the largest UGC (user-generated content) platforms and globally known brands such as Tripadvisor, Roku, Philips and SoundCloud. Learn more on . Subscribe Quotes We are thrilled to be recognized once again as one of the top providers in the digital marketing industry. This achievement is a testament to the hard work and dedication of our team, and we are honored to be included in such a prestigious list alongside other leading players in the field. Istvan Beres, CEO of DanAds ©Cision

DanAds Frequently Asked Questions (FAQ)

  • When was DanAds founded?

    DanAds was founded in 2013.

  • Where is DanAds's headquarters?

    DanAds's headquarters is located at Norra Malmvägen 143, Sollentuna.

  • What is DanAds's latest funding round?

    DanAds's latest funding round is Loan.

  • How much did DanAds raise?

    DanAds raised a total of $36.89M.

  • Who are the investors of DanAds?

    Investors of DanAds include European Investment Bank, Wellstreet, Johan Andersson, Hugo Stenbeck, Jonas Sjögren and 10 more.

  • Who are DanAds's competitors?

    Competitors of DanAds include Smaato and 7 more.

  • What products does DanAds offer?

    DanAds's products include DanAds Out-of-the-box and 2 more.

  • Who are DanAds's customers?

    Customers of DanAds include Tripadvisor.

Compare DanAds to Competitors

Adnuntius Logo

Adnuntius is a provider of a cloud-based self-service advertising platform. The platform offers publishers, advertisers, and others the ability to create and run their own ad campaigns. Its features include an ad server, data management, programmatic buying and selling, and more. It was founded in 2016 and is based in Oslo, Norway.

Display.Stream Logo

Display.Stream is a Peer-2-Peer self-service advertising platform for displays. Users can use this platform for broadcasting content to their displays for free with the ability to invite others to advertise and make revenue with their displays. It is based in Sunnyvale, California.

Nativo Logo

Nativo provides digital marketing and advertising services. The company offers brand advertisers and publishers to scale, automate, and measure native ads for brands to deliver native content for media companies. It combines a dynamic content management system with advanced content ad-serving capabilities, allowing publishers to create, manage, and monetize native executions without compromising their users' experience. Nativo was founded in 2010 and is based in EI Segundo, California.

byyd Logo

byyd, formerly Adfonic, byyd is an advanced mobile Demand-side Platform. The company's technology enables advertisers to precisely connect with programmatically targeted mobile audiences. With a choice of SaaS or managed services, byyd offers two approaches to power your mobile advertising strategy, tailored to your organisation's needs, byyd Pro and byyd Media. Madison is byyd's technology platform. It drives everything byyd does, enabling advertisers to precisely target mobile audiences globally with performance, rich media and video ad campaigns across a wide range of inventory sources, driving direct response, consumer engagement and brand awareness.

Celtra Logo

Celtra provides a web based self-service platform for creation, ad trafficking, tracking and optimization of rich media mobile display advertising. The solution allows publishers, ad networks and media agencies to create, distribute, and measure rich media ads across major OS platforms and mobile devices.

Voiro Logo

Voiro enables media and digital publishers through cloud based solutions to digitize their monetization, assisting them to leverage data across sales, finance, and operations.

Discover the right solution for your team

The CB Insights tech market intelligence platform analyzes millions of data points on vendors, products, partnerships, and patents to help your team find their next technology solution.

Request a demo

CBI websites generally use certain cookies to enable better interactions with our sites and services. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.