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Founded Year



Series F | Alive

Total Raised




Last Raised

$140M | 2 mos ago



About CRED

CRED aims to reward credit card users for making timely bill payments and offers various benefits to them. CRED offers rewards and benefits to premium credit card users for paying credit bills. CRED was founded in 2018 and is based in Bengaluru, India.

CRED Headquarter Location

Bengaluru, 560038,


ESPs containing CRED

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Consumer & Retail / Digital Engagement

Startups in this market offer card-linked solutions that tie debit and credit cards to spend. Solutions can range from physical to virtual cards to both. They may also provide rewards programs at checkout via POS terminals. These companies offer programs that reward shoppers on everyday purchases with discounts, points, or cash-back rewards from participating companies.

CRED named as Leader among 11 other companies, including Modo, Bink, and Leal.

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Expert Collections containing CRED

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

CRED is included in 7 Expert Collections, including Banking.



738 items


Unicorns- Billion Dollar Startups

1,180 items


Loyalty & Rewards Tech

495 items

Startups allowing global brands and local shops alike to offer tech-enabled loyalty and rewards programs to their customers. This collection includes categories across loyalty software, digital loyalty & rewards, AI-powered loyalty, blockchain-powered loyalty, and more.



2,323 items

Companies and startups in this collection enable consumers, businesses, and governments to pay each other - online and at the physical point-of-sale.



3,510 items


Future Unicorns 2019

50 items

Latest CRED News

Proptech Startup Landeed Bags INR 19.5 Cr For Its Property Title Search Engine

Aug 10, 2022

The funding round was led by Clutterbot CEO Justin Hamilton, CRED’s Kunal Shah, Chris Maurice of Yellow Card, Christian Kaczmarczyk of Third Prime VC, and others Landeed plans to use the fresh funds to build a comprehensive and standardised property documentation retrieval system The startup claims over 100K property owners and agents have already used Landeed to buy, sell, and build real estate Bengaluru-based proptech startup Landeed has bagged INR 19.5 Cr ($2.5 Mn) in Pre-Seed funding round led by Clutterbot CEO Justin Hamilton, CRED’s Kunal Shah, Chris Maurice of Yellow Card and Christian Kaczmarczyk of Third Prime VC. Angel investors Manmohan Chandolu, and nine other Y Combinator alum, among others, also took part in the funding round. The startup plans to use the fresh funds to expedite product development and build a comprehensive and standardised property documentation retrieval system. In India, where land ownership has largely been under the ‘presumptive ownership’ model, and a property buyer conducts due diligence without a single title document, Landeed’s property title search engine is aimed at streamlining the process. Further, Landeed’s mobile application helps owners, agents, developers, and legal advisors to check real estate records for building, lending, and transacting properties. For the uninitiated, title is referred to as the rights related to a real estate property, and a title search becomes essential to determine and confirm the legal ownership of a property when they undergo any new transaction. On the other hand, title insurance protects lenders and homebuyers from any financial loss due to defects in a property title. The startup sees scope of working more in the space beyond just the title insurance vertical, which recently got introduced in India and has a nearly $25 Bn market in the US. “We believe there [is] a lot larger segments to tap in India beyond title insurance and in the coming months, we are planning to enable property title embedment on the blockchain,” said Landeed founders ZJ Lin,  Sanjay Mandava, and Jonathan Richards in a joint statement. Recommended For You: 10th August, 2022 The 2022-founded startup believes that in a country like India, where 67% of all court cases deal with land-related disputes, Landeed is simplifying property due diligence for all parties to engage, communicate and close deals. The startup claims over 100K property owners and agents have already used Landeed to buy, sell, and build real estate. Besides its mobile application, the startup is also launching a desktop property diligence and transaction platform to assist enterprises with multiple stakeholders. The startup also plans to issue title insurance down the line. “They’re (Landeed team) going to become a critical piece to ensuring smooth real estate transactions in India and over time more emerging markets,” said Kaczmarczyk, principal at Third Prime VC. “On top of that, their ability to leverage web3 technology will only make the solution more permanent and transparent,” he added. In the larger proptech segment dominated by the big startup players such as NoBroker, PropTiger, who largely work as tech platforms enabling online property rentals, buying, documentation, and others, Landeed is part of a comparatively newer sub-segment. Terra Economics & Analytics Lab or TEAL is another similar startup which is working on transforming land and property records in India using AI and ML. Recently, TEAL also raised $2 Mn (INR 14.8 Cr) in its Pre-Series A round, which was led by Omidyar Network India with participation from Info Edge. These Indian proptech players have started disrupting a market segment, the real estate market, which is expected to reach $1 Tn in size by 2030 , up from $200 Bn in 2021. The real estate sector in India is also expected to contribute 13% to the country’s GDP by 2025.

CRED Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
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  • When was CRED founded?

    CRED was founded in 2018.

  • Where is CRED's headquarters?

    CRED's headquarters is located at Bengaluru.

  • What is CRED's latest funding round?

    CRED's latest funding round is Series F.

  • How much did CRED raise?

    CRED raised a total of $832.48M.

  • Who are the investors of CRED?

    Investors of CRED include Tiger Global Management, Sofina, Dragoneer Investment Group, Alpha Wave Global, GIC and 25 more.

  • Who are CRED's competitors?

    Competitors of CRED include OneCard, Slice, Concerto, Kard, Leal and 12 more.

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