The Kids Cocoflosser is easy to load, easy to hold, 100% reusable, and makes flossing fun! Soft, scrubby Cocofloss actually captures plaque and debris and keeps things comfy for toothy grins of all ages.

Refillable floss pick makes flossing fun for kids (and parents)

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With three-year revenue growth of ~300%, the bootstrapped start-up continues to prove that there is demand for innovation in the $51.6B global oral-care market. SAN MATEO, Calif., Aug. 16, 2022 /PRNewswire/ --  Cocofloss , maker of eco-conscious, effective, and fun oral care, today announced its inclusion on the annual Inc. 5000 list, placing it in the top .07% of privately-owned companies in the U.S. in terms of multi-year growth. The list's previous honorees include some of today's most recognizable brands, such as Facebook, Patagonia, Chobani, Under Armour, and Microsoft. The oral-care disruptor came in at an impressive #140 in consumer products, #292 in California (one of the most competitive states for start-ups), and #1,868 in the U.S. overall. Perfectly balanced oral care. Spun from recycled water bottles, super-scrubby Cocofloss pairs perfectly with the super-soft, multitiered Cocobrush (made from recycled ocean-bound plastic). Shown here: Fresh Coconut Cocofloss, Limoncello Yellow Cocobrush, and Cocofloss refill spool. (PRNewsfoto/Cocofloss)
Cocofloss’s dynamic sister duo. Left: Catherine Cu, co-founder, CEO, and creative lead. Right: Dr. Chrystle Cu, preventative dentist, co-founder, and head of research and development at Cocofloss. (Photo Credit: Dana Gaydon) (PRNewsfoto/Cocofloss)
For decades, the nation's $9.9 billion oral-care market has been a sleeping giant. Cocofloss is ready to wake it up. Founded in 2015 by Dr. Chrystle Cu, a preventative dentist, and her sister, Catherine Cu, a financial analyst, the company has more than tripled its business in the last three years. It is on target for similar YoY growth in 2022. In an industry long ruled by legacy brands, dentist recommendations are key to converting new customers. Over the last three years, the number of dental customers on Cocofloss's pro-only site has grown by 172%. More and more dentists and hygienists are switching to Cocofloss because its textured weave actually removes plaque that "gliding" floss leaves behind. The Cocobrush, its super-soft toothbrush, boasts bristles that are 40% finer and are 16x better at removing plaque between teeth than an average toothbrush. "When we launched our coconut oil–infused, delightfully fragrant dental floss seven years ago, no one was talking about oral care as self-care. Floss was strictly a commodity," said co-founder and CEO Catherine Cu. "We proved that customers are willing to pay more for floss that is more effective and makes them feel good. Today, beautifully designed oral-care is a booming category under the wider umbrella of self-care." The co-founders soon realized that sustainability was the next big challenge in a sector dominated by single-use virgin plastics. In 2019, it began offering refill spools. In 2021, Cocofloss switched to a thread woven with ~85% recycled polyester, sourced from post-consumer PET water bottles. Last year, it also launched the Cocobrush, its toothbrush made with recycled ocean-bound plastic. "We've demonstrated that you can invest in more sustainable materials — even when they cost more — without negatively impacting growth," said Cat. "Our commitment to putting the health of people and the planet first has only increased our loyal customer base. It's also helped us gain more GenZ consumers, who are now beginning to purchase oral-care products for themselves." On 9/9, Cocofloss will expand into tooth care for tots with the launch of the Kids Refillable Cocoflosser, an environmentally friendly alternative to flimsy, disposable flossers. And in October, it will release CocoPlush Threaders, a fluffy floss made of 100% recycled polyester, designed for flossing around braces, bridges, and implants. "We started off making floss both effective and fun. Today we're designing products to revolutionize your entire oral-care routine," said Dr. Chrystle Cu, co-founder and head of R&D. About Cocofloss
Cocofloss was founded in 2015 by two remarkable sisters: Dr. Chrystle Cu, a preventative dentist, and Catherine Cu, a former financial analyst. They joined forces at Cocofloss to fight gum disease and cavities by making the world's most effective and delightful oral care. Inc. 5000 Methodology
Produced every year since 1982, the Inc. 5000 list analyzes company data to recognize the fastest-growing privately held businesses in the U.S. Companies on the 2022 Inc. 5000 are ranked according to percentage revenue growth from 2018 to 2021. To qualify, companies must have been founded and generating revenue by March 31, 2018. They must be U.S.-based, privately held, for-profit, and independent—not subsidiaries or divisions of other companies—as of December 31, 2021. The minimum revenue required for 2018 is $100,000; the minimum for 2021 is $2 million. Growth rates used to determine company rankings were calculated to four decimal places. The entire Inc. 5000 can be found at  http://www.inc.com/inc5000 .

Cocofloss Debuts on the Inc. 5000 List of the Fastest-Growing Private Companies in the U.S.

17:21 EDT
Cocofloss Debuts on the Inc. 5000 List of the Fastest-Growing Private Companies in the U.S.

Cocofloss Toothbrush Is Made From Recycled Ocean-Bound Plastic
The new sustainable toothbrush aims to help remove 19 tons of trash from coastal areas. 06.25.21
Cocofloss has launched a new more sustainable toothbrush—with handles made from recycled ocean-bound plastic. It aims to help remove 19 tons of trash from coastal areas. Designed by a dentist to be gentler and more effective, Cocobrush features thousands of super-soft micro-bristles and a recycled ocean-bound plastic handle. Cocobrush is 16x more effective at cleaning between teeth than a standard toothbrush, according to an independent Swiss university study. Cocofloss partnered with Oceanworks to responsibly source recyclable ocean-bound plastic. The companies have also pledged that for every Cocobrush purchased, they will remove an additional 10 Cocobrushes' worth of ocean-bound plastic from the environment. Over the next 12 months, they aim to divert 18.5 tons of trash from coastal areas in Southeast Asia. After one year, Cocofloss projects it will save 8,494 kilowatt-hours of energy and 1,489 cubic feet of landfill space, by manufacturing the new handles. They'll also avoid emitting 3,070 pounds of CO2 emissions. Rob Ianelli, founder and president of Oceanworks, says, "Our goal from day one has been to make it easy for eco-conscious brands like Cocofloss to take part in our larger mission of keeping plastic out of the ocean. Our ability to provide partners with responsibly sourced, authentic, high-quality ocean-bound plastic allows them to confidently go from idea to reality without a hitch." He adds, "We are incredibly excited about this new partnership with Cocofloss and the net positive impact it will create for both smiles and the sea." Related Breaking News
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Cocofloss Toothbrush Is Made From Recycled Ocean-Bound Plastic

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SAN MATEO, Calif., June 23, 2021 /PRNewswire/ -- Cocofloss, the innovative oral care company, is out to clean up smiles — and seas — with its new, more sustainable toothbrush. Designed by a dentist to be gentler and more effective, Cocobrush features thousands of super-soft micro-bristles and a recycled ocean-bound plastic handle. Cocobrush is 16x more effective at cleaning between teeth than a standard toothbrush according to an independent Swiss university study. Partnership with Oceanworks
Made with recycled ocean-bound plastic and multilayered ultra-fine bristles, Cocobrush is both eco-friendly and super-cleansing. An independent university study found that it is 16x more effective at cleaning between teeth than a standard toothbrush. Shown here in Blue Bliss, Tickled Pink, Orange Zest, and Limoncello Yellow. To help stem the tide of trash entering our seas, Cocofloss partnered with Oceanworks® to responsibly source recyclable ocean-bound plastic. The companies have also pledged that for every Cocobrush purchased, they will remove an additional 10 Cocobrushes' worth of ocean-bound plastic from the environment. Over the next 12 months, they aim to divert 18.5 tons of trash from coastal areas in Southeast Asia. Plus, within one year of crafting Cocobrush handles with recycled ocean-bound plastic, Cocofloss projects it will save 8,494 kilowatt-hours of energy and 1,489 cubic feet of landfill space. They'll also avoid emitting 3,070 pounds of CO2 emissions. "At Oceanworks, our goal from day one has been to make it easy for eco-conscious brands like Cocofloss to take part in our larger mission of keeping plastic out of the ocean. Our ability to provide partners with responsibly sourced, authentic, high-quality ocean-bound plastic allows them to confidently go from idea to reality without a hitch. We are incredibly excited about this new partnership with Cocofloss and the net positive impact it will create for both smiles and the sea!" —Rob Ianelli, Founder and President of Oceanworks
Dentist-Designed for a Superior Clean
Thousands of multilayered micro-bristles (~40% finer than regular bristles) fit under the gumline and between teeth to remove cavity-causing bacteria and stinky, stubborn plaque. Tall, tapered bristles scrub between teeth and under the gumline, and short, rounded bristles polish surfaces. Compact, angled brush-head and curved handle easily reach tartar-prone areas. $10 each; $38 for a Set of 4
About Cocofloss
Cocofloss was founded in 2015 by two remarkable sisters: Dr. Chrystle Cu, a preventative dentist, and Catherine Cu, an industrial engineer. They joined forces at Cocofloss to fight gum disease and cavities by making the world's most effective and delightful oral-care products. SOURCE Cocofloss

Cocofloss Launches Ultra-Soft, Eco-Conscious Toothbrush Made Out of Recycled Ocean-Bound Plastic Company Aims to Remove 19 Tons of Trash from Coastal Areas

Palantir Technologies

RBC Capital Markets

100+ Early-Stage Beauty & Personal Care Startups

Unbundling The Bathroom: The Tech Categories Targeting New Opportunities In Hygiene And Self-Care

11 Oral Health Startups Improving At-Home Dental Care

Companies delivering dental care products and services. Excludes practice networks.

Dental Health

Startups in the beauty & personal care space, including cosmetics brands, shaving startups, on-demand beauty services, salon management platforms, and more.

Beauty & Personal Care

Cocofloss is a super-cleansing, high performance dental floss. Its microfiber filaments are designed to scrub pearly whites refreshingly clean.

Name	Work History	Title	Status
Catherine Cu	Palantir Technologies, and RBC Capital Markets	Founder, Chief Executive Officer	Current
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Name	Catherine Cu	Subscribe to see more
Work History	Palantir Technologies, and RBC Capital Markets	Subscribe to see more
Title	Founder, Chief Executive Officer	Subscribe to see more
Status	Current	Subscribe to see more

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