Citylink

Sep 30, 2023

No Comments Citizens miss good movies in cinemas. We have to buy projectors ourselves and watch pirated copies of foreign blockbusters at home. Domestic retailers have recorded a sharp increase in demand for video projectors in 2023. Vedomosti reported this with reference to store data. According to M.Video-Eldorado, video projectors in Russia in 2023 are purchased 5 times more often than in the past. For other stores, demand changed as follows: Wildberries and Citylink — demand increased by 500%Ozone — at 330%“Megamarket” — 336% According to the IT holding Fplus, 64,700 video projectors were sold in Russia in 2023. What are they buying? All stores confirm that most often Russians choose budget models from Asian countries. The most popular brands of video projectors in Russia, according to various stores, are: “M.Video-Eldorado” — Xgimi, Hisense и Nebula;Fplus — Wanbo, Acer и Samsung;“Citylink” — Acer, Cactus and Xgimi;Ozone — Wanbo, Umiio и TouYinger. Russians’ interest in cheap models has reduced the average bill for projectors to 85,000 rubles. At Ozon, the average bill decreased by 12%, at Citylink – by 10%. Why Russians choose video projectors There are two reasons. The first is that Russian cinemas have stopped showing foreign blockbusters, which is why Russians are increasingly watching pirated films at home. In this case, a video projector is an ideal device for watching movies together with a large group. Projectors also create the effect of being in a real cinema. These conclusions are confirmed by representatives of Wildberries. The second reason is that video projectors allow you to display large images, for example 120 inches, on any surface. Meanwhile, a 120-inch TV will be more expensive than any projector, and not every home can accommodate such a large TV. Nikita Laktyushin