Mar 17, 2023

Posted on The editors at Solutions Review have curated this list of the most noteworthy MarTech news from the week of March 17th. This round-up covers announcements and updates from companies like Keap, Qualtrics, 6sense, and more. Keeping tabs on the most relevant  CRM  and  MarTech news can be time-consuming. As a result, our editorial team aims to summarize the week’s top headlines in the marketing technology landscape. The Solutions Review editors will compile a weekly round-up of vendor product news, mergers and acquisitions, venture capital funding, talent acquisition, and other noteworthy MarTech news. With that in mind, here is some of the top MarTech news from March 17th. Our  Free CRM Buyer’s Guide  helps you evaluate the best solution for your use case and profiles leading providers in the marketplace. Top MarTech News From the Week of March 17th, 2023 Choozle, an omnichannel digital advertising platform, has announced a new Campaign Manager platform. The new platform will help brands and agencies acquire more effective media with enhancements that drive higher volume and engagement across their programmatic advertising campaigns. Additionally, users can manage their campaigns across channels (display, mobile, video, audio, Connected TV, etc.) from a single interface. These updates will also help Choozle’s engineering and product teams introduce additional features and partnership integration to the platform. 6sense has launched 6sense Revenue AI, a new platform that applies AI to buyers’ journeys, helping revenue teams remove guesswork, provide better customer experiences, and produce higher-quality pipelines that convert more revenue. The new platform is designed to equip B2B revenue teams with the tools needed to capture anonymous buying signals, target the correct accounts at the best time, and boost overall revenue performance with recommendations for the channels and messages with the highest conversion chance. Expert Insights Section Watch this space each week as the Solutions Review editors will use it to share new articles from the Expert Insights Series, Contributed Shorts videos, Expert Roundtable videos, event replays, and other curated content to help you gain a forward-thinking analysis and remain on-trend with changing industry expectations. All to meet the demand for what its editors do best:  bring industry experts together to publish the web’s leading insights for enterprise technology practitioners. As part of Solutions Review’s Expert Insights Series, Alfred “Chip” Kahn IV, the founder and CEO of OvationCXM, explains how prioritizing the customer experience can help companies manage the “tech downturn.” His article provides insights into how a prioritized customer experience can be the key to helping companies develop proper communication channels, navigating disruptions, and more.