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Cactus Commerce


Acquired | Acquired

About Cactus Commerce

Cactus Commerce delivers digital commerce and marketing solutions that create interactive brand experiences. Cactus leverages its CommerceLive solution to enable content, community and commerce across channels. Since 1995 Cactus has delivered B2C and B2B commerce solutions to customers in the retail, consumer goods, media & entertainment, and manufacturing industries. Clients include GameStop, Church & Dwight, Sam‚'s Club, PowerBar and many more.

Headquarters Location

Gatineau, Quebec,


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Expert Collections containing Cactus Commerce

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Cactus Commerce is included in 1 Expert Collection, including Ad Tech.


Ad Tech

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Companies offering tech-enabled marketing and advertising services.

Latest Cactus Commerce News

Digital agency Ascentium rebrands as Smith after Cactus Commerce acquisition

Nov 20, 2012

Enlarge Digital branding and web design agency Ascentium has been rebranded and is now called… more When Steve Farell, co-president of the digital branding and e-commerce agency that until this week was called Ascentium , first heard the company would be rebranded as Smith , he was incredulous. “The first time the name ‘Smith’ came out, a bunch of us said, 'Nope, that won’t work,'” Farell said. Enlarge Digital branding and web design agency Ascentium has been rebranded and is now called… more The company is getting a new name and being rebranded because Ascentium acquired and merged with Canadian e-commerce and marketing agency Cactus Commerce last year. Farell said the initial idea for the agency’s new name was Blackbeard. But that forced everyone to explain that they weren’t talking about the murderous pirate, just the concept of a rogue, open-sea-loving agency willing to risk it all for a great idea. But then, after spending a weekend thinking about what the company does – build and craft websites and the brands that appear on them – Farell realized Smith was the perfect name. “We found this reference to the name, 'Smith,' that a Smith, because of the commonality of their name, must be known by their actions. That really struck a chord with everyone,” Farell said. The newly named agency employs more than 300 people around the country and has annual revenue of around $40 million. Formerly Based in Bellevue, it is moving its headquarters to downtown Seattle. Smith counts Microsoft , AT&T and Cisco as clients. Before the companies merged, Ascentium focused on website building, less on branding. But with the addition of Cactus, the companies could merge technical skills with brand creativity to create a full-service digital agency. So, even though the company shares its name with millions of people worldwide and therefore will not be able to literally own or trademark the name, that is what it will be called. “It is uncopyrightable, so in essence, it’s on us to own it,” Farell said. Emily Parkhurst is the managing editor for the Puget Sound Business Journal.

Cactus Commerce Frequently Asked Questions (FAQ)

  • Where is Cactus Commerce's headquarters?

    Cactus Commerce's headquarters is located at Gatineau.

  • What is Cactus Commerce's latest funding round?

    Cactus Commerce's latest funding round is Acquired.

  • Who are the investors of Cactus Commerce?

    Investors of Cactus Commerce include Ascentium.

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