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BX Blue

Founded Year



Acquired | Acquired

Total Raised


About BX Blue

BX Blue provides an online marketplace for payroll loans for civil servants, retirees, and INSS pensioners. It connects people to offers from banks. The company was founded in 2015 and is based in Asa Norte, Brazil. In February 2023, BX Blue was acquired by PicPay. The terms of the transaction were not disclosed.

Headquarters Location

Loja 25 Subsolo, Brasília CLN 202 Bloco B

Asa Norte, 70832-525,


+55 40201746

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BX Blue's Products & Differentiators

    Marketplace for payroll loans

    A platform to help users compare and get payroll loans online.

Expert Collections containing BX Blue

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

BX Blue is included in 2 Expert Collections, including Fintech.



4,914 items


Digital Lending

1,871 items

This collection contains companies that provide alternative means for obtaining a loan for personal or business use and companies that provide software to lenders for the application, underwriting, funding or loan collection process.

Latest BX Blue News

bxblue – Brazilian Payroll Loan Marketplace Raises R$ 38M in Series A

Feb 3, 2021

Graduated from Y Combinator’s S17 batch in 2017 and one of our portfolio startups, bxblue , a marketplace for banks that offer payroll loans to public servants and retired employees in Brazil has just raised 38 Million Reais (almost $7.1M) in Series A. The funding round was led by Igah Ventures, a Brazilian VC firm in participation with Iporanga Ventures, FundersClub and FJ Labs. “The payroll credit market has important efficiency gaps in Brazil, and Bxblue brings the execution capacity and scalable growth needed at this time. It is the business profile that Igah seeks in its investments: companies that combine technology and innovation to address differentiated solutions in their areas of operation”, says Márcio Trigueiro, managing partner of Igah Ventures. In its three years of operation, Bxblue has already originated more than 500 million reais in payroll loan agreements, most of this amount last year. With the contribution, the startup’s plans are to quintuple the revenue of the business by the end of the year. “Last year we grew a lot, we reached the level of 500 million reais of origination, which seems super high. But the payroll market is about 400 billion in Brazil, we still have a beautiful path to go, we are just crawling”, says Gustavo Gorenstein, co-founder and president of the company. Please read full story at exame .

BX Blue Frequently Asked Questions (FAQ)

  • When was BX Blue founded?

    BX Blue was founded in 2015.

  • Where is BX Blue's headquarters?

    BX Blue's headquarters is located at Loja 25 Subsolo, Brasília, Asa Norte.

  • What is BX Blue's latest funding round?

    BX Blue's latest funding round is Acquired.

  • How much did BX Blue raise?

    BX Blue raised a total of $7.13M.

  • Who are the investors of BX Blue?

    Investors of BX Blue include PicPay, Iporanga Ventures, Igah Ventures, boostLAB, AltaIR Capital and 4 more.

  • Who are BX Blue's competitors?

    Competitors of BX Blue include Prestho.

  • What products does BX Blue offer?

    BX Blue's products include Marketplace for payroll loans and 1 more.

Compare BX Blue to Competitors


Prestho is a digital credit platform, offering loan and credit card services. It is based in Minas Gerais, Brazil.

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