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Founded Year



Series D | Alive

Total Raised


Last Raised

$55.4M | 1 mo ago

About Butternut Box

Butternut Box offers home-made dog food with an at-home delivery model and individually tailored meals.

Butternut Box Headquarter Location

107 Cheapside 9th Floor

London, England, EC2V 6DN,

United Kingdom

Latest Butternut Box News

Backers fund Butternut Box to eat its own dog food

Aug 11, 2021

UKHotViews As far as I know, Will Shu hasn’t taken Deliveroo into dog food delivery – yet – though he’s not averse to adding new business models to the mix (see Deliveroo and the ‘Alternative Performance Measures’ ). London-based Butternut Box, has, though, and is attracting much investor interest. Depending on which PR you read, Butternut Box, which was founded in 2016, has raised £20m or £40m (might have been the latter in two stages) in a funding round led by L Catterton, with White Star Capital, Five Seasons Ventures and seed backer Passion Capital also participating. Basically, Butternut Box makes its own dog food using ‘human-quality ingredients – tasted by humans’ and delivers them to pet owners on a subscription basis. However, what I can’t tell you is where the kitchen is (they’ve grown out of cofounder David Nolan’s home) or how much they charge. That might be because the business is now closed to new clients. This could be a good thing or a bad thing. But I have to say, Butternut Box’s website is a real hoot. I’ll leave it you to read the FAQ’s purportedly from owners' pets!

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Research containing Butternut Box

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CB Insights Intelligence Analysts have mentioned Butternut Box in 1 CB Insights research brief, most recently on Sep 9, 2021.

Expert Collections containing Butternut Box

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Butternut Box is included in 3 Expert Collections, including Household Essentials & Pet.


Household Essentials & Pet

196 items

This Collection includes companies developing household essentials- and pet-related products, including household cleaners, laundry detergents, paper goods, and pet food and accessories.


Pet Technologies

698 items

This Collection includes startups that make pet food, treats, and accessories, pet-focused retailers, and pet services like dog walking marketplaces and vet clinics.


Direct-To-Consumer Brands (Non-Food)

1,192 items

Startups selling their own branded products directly to consumers through owned e-commerce channels, rather than relying on department stores or big online marketplaces.

Butternut Box Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
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Butternut Box Rank

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