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Founded Year



Acquired | Alive

Total Raised


About Bulletin

Bulletin is a curated wholesale marketplace that is democratizing retail for brands and optimizing retail for stores. On July 13th, 2022, Bulletin was acquired by Emerald Holding. The terms of the transaction were not disclosed.

Bulletin Headquarter Location

225 N 7th Street

Brooklyn, New York, 11211,

United States


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Research containing Bulletin

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CB Insights Intelligence Analysts have mentioned Bulletin in 4 CB Insights research briefs, most recently on Mar 22, 2022.

Expert Collections containing Bulletin

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Bulletin is included in 2 Expert Collections, including E-Commerce.



9,589 items


Store management tech (In-store retail tech)

1,784 items

Startups aiming to work with retailers to improve brick-and-mortar retail store operations.

Latest Bulletin News

Why Acquiring New Companies Makes Good Business Sense

Jul 19, 2022

I write about business and personal finance for women entrepreneurs. New!Follow this author to improve your content experience. Got it! Got it! Alana Branston and Ali Kriegsman Bulletin Bulletin was recently acquired by Emerald , a leader in building market platforms for retailers and facilitating events such as NY NOW. NY NOW is a trade-only wholesale marketplace for retail buyers seeking design-driven innovation and on-trend style that is offered twice a year. It features over 4,500 suppliers for market tradeshows. Having been around for 100 years and focussing on in person attendance to tradeshows, with the pandemic impacting the attendance of tradeshows, NY NOW needed to do something different. Rather than reinventing the wheel by creating a new digital platform, the smarter choice was to acquire a business that was already excelling online, and Bulletin was doing that. Marrying the two brands will offer a physical location to attend the tradeshow and a digital platform to shop. This partnership allows vendors to bring fewer products to the tradeshow but have unlimited exposure for all products on the digital platform. With the surging boom of e-commerce and the pandemic forcing businesses to increase their digital presence , the partnership of the two brands makes good business sense. MORE FOR YOU The most significant barrier for small business owners to attend NY NOW has been the cost of travel and booth displays, Bulletin is a new infusion of support that will help transform NY NOW. The acquisition intends to mirror what Bulletin has done on its digital platform and infuse that into NY NOW, breaking down the cost barrier for designers and making the event more accessible for business owners. NY NOW will bring unique small business brands to the platform that enhances their businesses and allows other companies to get those brands to retailers. With the shift in the market since the pandemic, there has been a demand to support more BIPOC businesses. The digital platform is a cost-effective way to get those businesses in front of buyers, allowing more retailers access to those BIPOC businesses. Why Acquiring New Companies Makes Good Business Sense getty NY NOW wants to support their business owners and help them succeed in their business. What NY NOW and Bulletin offer their clients: 1. Accessibility to NY NOW By combining the options of visiting NY NOW in person or on the digital platform, NY NOW has increased the accessibility of brand and designer attendance. The combination of in person and virtual attendance will better meet the needs of their designers and offer retailers more access to small businesses. 2. Educational workshops and trainings Regular training events and workshops are offered for business owners to help owners manage their businesses. With workshops that teach you how to set up your booth display, generate new revenue streams, and business growth opportunities, to name just a few, you can be sure that NY NOW is invested in business growth and success. 3. A large network Connecting over 4,500 brands and 26,000 retailers at tradeshows and events can lead to more significant opportunities for brands and retailers. Having a space to connect and form partnerships is essential to business growth. The bottom line is that the retail sector has taken a massive blow during the pandemic, with businesses closing their doors. However, many new companies have opened, and big firms like NY NOW want to help small businesses succeed. When small businesses succeed, we all reap the benefits. Follow me on  Twitter  or  LinkedIn . Check out my  website  or some of my other work  here . Melissa Houston, CPA is the host of She Means Profit podcast and blog . She is a Finance Strategist for CEOs where she helps successful business owners increase their profit margins so that they keep more money in their pocket and increase their net worth. The opinions expressed in this article are not intended to replace any professional or expert accounting and/or tax advice whatsoever.

Bulletin Web Traffic

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Bulletin Rank

  • When was Bulletin founded?

    Bulletin was founded in 2015.

  • Where is Bulletin's headquarters?

    Bulletin's headquarters is located at 225 N 7th Street, Brooklyn.

  • What is Bulletin's latest funding round?

    Bulletin's latest funding round is Acquired.

  • How much did Bulletin raise?

    Bulletin raised a total of $9.65M.

  • Who are the investors of Bulletin?

    Investors of Bulletin include Emerald Holding, TMV, Kleiner Perkins Caufield & Byers, Afore Capital, Foundation Capital and 9 more.

  • Who are Bulletin's competitors?

    Competitors of Bulletin include Faire and 2 more.

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