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Founded Year



Acquired - II | Acquired

Total Raised




About Bonobos

Bonobos is an e-commerce platform. It is a men's clothing brand sold through an online vertical. It offers customized trousers, shirts, suits, shorts, and other apparel. It was founded in 2007 and is based in New York, New York. In April 2023, Bonobos was acquired by Express.

Headquarters Location

45 West 25th Street Floor 5

New York, New York, 10010,

United States


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Research containing Bonobos

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Bonobos in 3 CB Insights research briefs, most recently on Apr 20, 2023.

Expert Collections containing Bonobos

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Bonobos is included in 3 Expert Collections, including Direct-To-Consumer Brands (Non-Food).


Direct-To-Consumer Brands (Non-Food)

1,192 items

Startups selling their own branded products directly to consumers through owned e-commerce channels, rather than relying on department stores or big online marketplaces.



10,327 items


Apparel & Accessories

778 items

Consumers are increasingly shopping online, making it the fastest growing channel across many sectors. This has led to the creation of online brands with limited or no physical retail presence. This collection include fashion startups with strong online component, including cloth

Bonobos Patents

Bonobos has filed 1 patent.

patents chart

Application Date

Grant Date


Related Topics




Diagrams, Printed circuit board manufacturing, Computer buses, Natural language processing, Commerce websites


Application Date


Grant Date



Related Topics

Diagrams, Printed circuit board manufacturing, Computer buses, Natural language processing, Commerce websites



Latest Bonobos News

Express, Inc. (EXPR) Reports First Quarter 2023 Results and Completes Acquisition of Bonobos in Partnership With WHP Global

May 24, 2023

05/24/2023 | 10:31am BST Message : *Required fields Company has implemented $25 million of expense savings in 2023 and previously disclosed annualized savings of $40 million. Fashion apparel retailer Express, Inc. (NYSE: EXPR), announced its financial results for the first quarter of 2023. These results, which cover the thirteen weeks ended April 29, 2023, are compared to the thirteen weeks ended April 30, 2022. “In January, we entered into a transformative strategic partnership with WHP Global and began a bold new chapter for our Company that will be guided by a new corporate strategy. We are transforming EXPR to create shareholder value by focusing on achieving profitable growth in our core Express business, optimizing our omnichannel platform, and accelerating growth and profitability through our partnership with WHP Global," said Tim Baxter, Chief Executive Officer. "Our first quarter comparable sales were negative 14% due to a combination of external factors and challenges in our product assortments. The reduced consumer spending, increased price sensitivity in discretionary categories and aggressive promotional activity across the industry that began in 2022 continued into the first quarter of this year and negatively impacted our performance. We continued to take corrective actions to address the imbalances in our women's assortment architecture and delivered sequential improvement in women’s sales as the quarter progressed. However, we experienced a deceleration in our men's and outlet stores businesses due to softness in traffic and against the backdrop of record volume in the first quarter of 2022," continued Baxter. "We are taking aggressive action to reduce expenses and improve the operating efficiency of our business. In January, we disclosed $40 million in annualized expense savings versus 2022, excluding the impact of inflation, and since that time, we have implemented an additional $25 million which we expect to realize in 2023 and which is reflected in our outlook. We are committed to identifying and implementing significant additional expense savings which we expect to be realized in the back half of 2023 and full year 2024. To do this most expeditiously, we have engaged external advisors," continued Baxter. "We also announced today that we have completed the joint acquisition of Bonobos with our strategic partner WHP Global. This is an important step in the transformation of our Company and a compelling addition to our brand portfolio. We expect the transaction will be accretive to operating income and free cash flow positive in fiscal 2023," Baxter concluded. First Quarter 2023 Operating Results Consolidated net sales decreased 15% to $383.3 million from $450.8 million in the first quarter of 2022, with consolidated comparable sales down 14% Comparable retail sales, which includes both Express stores and eCommerce, were down 13% compared to the first quarter of 2022. Retail stores comparable sales decreased 18% while eCommerce comparable sales declined 7% Comparable outlet sales decreased 17% compared to the first quarter of 2022 Gross margin was 16.6% of net sales compared to 29.2% of net sales in last year's first quarter, a decrease of approximately 1,260 basis points Merchandise margin contracted by 900 basis points primarily driven by the challenging macroeconomic and highly promotional retail environment and 320 basis points of royalty expense related to the joint venture with WHP Buying and occupancy expenses as a percent of net sales deleveraged approximately 360 basis points due to the decline in comparable sales Selling, general, and administrative (SG&A) expenses were $139.3 million, 36.4% of net sales, versus $141.1 million, 31.3% of net sales, in last year's first quarter. The deleverage in the SG&A expense rate was driven by the decline in comparable sales Operating loss was $70.1 million compared to an operating loss of $9.1 million in the first quarter of 2022 Income tax expense was $0.4 million at an effective tax rate of (0.5)%, versus an income tax benefit of $0.5 million at an effective tax rate of 3.9% during the first quarter of 2022. The Company's effective tax rate for the first quarter of 2023 was impacted primarily by the recording of an additional valuation allowance against the Company's deferred tax assets Net loss was $73.4 million, or $0.99 per diluted share, compared to a net loss of $11.9 million, or $0.18 per diluted share, in the first quarter of 2022 Earnings before interest, taxes, depreciation, and amortization (EBITDA) was negative $55.9 million, compared to $5.8 million in the first quarter of 2022 EBITDA is a non-GAAP financial measure. Please see Schedule 4 – Supplemental Information and the reconciliation contained therein for additional information concerning this non-GAAP financial measure. Balance Sheet and Cash Flow Highlights Cash and cash equivalents totaled $34.1 million at the end of the first quarter of 2023 versus $37.1 million at the end of the first quarter of 2022 and $65.6 million at the end of the fourth quarter of 2022 Inventory was $347.0 million at the end of the first quarter of 2023, down 7% compared to $371.2 million at the end of the first quarter of 2022 and down 5% compared to the end of the fourth quarter of 2022 Total debt was $179.8 million at the end of the first quarter of 2023 compared to short-term debt of $4.5 million and long-term debt of $203.5 million at the end of the first quarter of 2022 and $122.0 million at the end of the fourth quarter of 2022 At the end of the first quarter of 2023, $90.4 million remained available for borrowing under the Company's amended revolving credit facility Net cash used in operations was $80.6 million for the thirteen weeks ended April 29, 2023, compared to net cash used in operations of $75.9 million for the thirteen weeks ended April 30, 2022 Capital expenditures totaled $8.2 million for the thirteen weeks ended April 29, 2023, compared to $5.1 million for the thirteen weeks ended April 30, 2022 Expense Reduction Initiative The Company is taking aggressive action to reduce expenses and improve the operating efficiency of its business. In January, the Company disclosed $40 million in annualized expense reductions versus 2022 prior to the impact of inflation and since that time, it has already identified and implemented an additional $25 million to be realized in 2023. The Company is committed to finding significant additional expense savings which are expected to benefit the back half of 2023 and full year 2024, and has engaged external advisors to assist in analyzing and identifying both potential margin expansion and further expense reduction opportunities. EXPR and WHP Global Complete Bonobos Acquisition On May 23, 2023, EXPR and WHP Global completed their joint acquisition of Bonobos from Walmart Inc. for a combined purchase price of $75 million. WHP Global acquired the Bonobos brand for a purchase price of $50 million. EXPR acquired the operating assets and assumed related liabilities of the Bonobos business for a purchase price of $25 million. Concurrent with the closing of the transaction, EXPR and WHP Global entered into an exclusive long-term license agreement with multiple renewal options granting EXPR the right to use the intellectual property acquired by WHP Global for the operation of the Bonobos business in the U.S. in exchange for the payment of a royalty fee to WHP Global. This transaction is expected to provide the following strategic and financial benefits: EXPR plans to unlock additional growth for the Bonobos brand by leveraging its strength in men’s to address underpenetrated categories, and its strength in marketing to drive greater awareness and customer acquisition Bonobos expands the EXPR brand portfolio, accelerating the Company's sales growth and profitability, and is expected to be accretive to operating income and free cash flow positive in fiscal 2023 EXPR expects to leverage its fully integrated omnichannel operating platform to drive financial efficiencies, operational synergies and additional economies of scale across Production & Sourcing, Logistics, Real Estate, Technology, and other areas of its existing and new businesses For additional background on the acquisition, please read the announcement press release at . 2023 Outlook This outlook is based on our first quarter of 2023 performance and the advancements we have made in each of the four foundational pillars of our EXPRESSway Forward strategy (Product, Brand, Customer, Execution), balanced against the persistently challenging macroeconomic and retail apparel environments. Second Quarter 2023 The Company expects the following for the second quarter of 2023 compared to the second quarter of 2022: Net sales of approximately $400 million to $450 million, including approximately $30 million in Bonobos sales Gross margin rate to decrease approximately 800 basis points, including approximately 300 basis points of royalty expense related to the joint venture with WHP, and a positive 200 basis point impact from Bonobos SG&A expenses as a percent of net sales to deleverage approximately 300 basis points, including an approximate 100 basis point impact from Bonobos Net interest expense of $3 million Effective tax rate of essentially zero percent Diluted loss per share of $0.50 to $0.60 Consolidated inventory to increase by approximately 10% to 15% with the addition of Bonobos Full Year 2023 The Company expects the following for the full year of 2023 compared to the full year of 2022: Net sales of approximately $1.9 billion to $2.0 billion, including approximately $125 million to $150 million in Bonobos sales Net interest expense of $15 million Effective tax rate of essentially zero percent Diluted loss per share of $1.50 to $1.70 Capital expenditures of approximately $30 million, a $25 million reduction compared to our previous outlook of $55 million as we prioritized capital deployment for the Bonobos transaction See Schedule 5 for a discussion of projected real estate activity. Conference Call Information A conference call to discuss first quarter 2023 results is scheduled for May 24, 2023 at 8:00 a.m. Eastern Time (ET). Investors and analysts interested in participating in the earnings call are invited to dial (888) 550-5723 approximately ten minutes prior to the start of the call. The conference call will also be webcast live at . A telephone replay of this call will be available beginning at 12:00 p.m. ET on May 24, 2023 until 11:59 p.m. ET on May 31, 2023, and can be accessed by dialing (800) 770-2030 and entering the replay pin number 1790468. In addition, an investor presentation of first quarter 2023 results will be available at at approximately 7:00 a.m. ET on May 24, 2023. About EXPR EXPR is a multi-brand fashion retailer whose portfolio includes Express, Bonobos and UpWest. The Company operates an omnichannel platform as well as physical and online stores. Grounded in a belief that style, quality and value should all be found in one place, Express is a brand with a purpose - We Create Confidence. We Inspire Self-Expression. - powered by a styling community. Bonobos is a menswear brand known for exceptional fit and an innovative retail model. UpWest is an apparel, accessories and home goods brand with a purpose to Provide Comfort for People & Planet. The Company has over 530 Express retail and Express Factory Outlet stores in the United States and Puerto Rico, the online store and the Express mobile app; over 60 Bonobos Guideshop locations and the online store; and 13 UpWest retail stores and the online store. EXPR is traded on the NYSE under the symbol EXPR. For more information about our Company, please visit and for more information about our brands, please visit , or . Forward-Looking Statements Certain statements are “forward-looking statements” made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include any statement that does not directly relate to any historical or current fact and include, but are not limited to (1) guidance and expectations, including statements regarding expected operating margins, comparable sales, effective tax rates, interest income, net income, diluted earnings per share, cash tax refunds, liquidity, EBITDA, free cash flow, eCommerce demand, and capital expenditures, (2) statements regarding expected store openings, store closures, store conversions, and gross square footage, (3) statements regarding the Company's strategy, plans, and initiatives, including, but not limited to, results expected from such strategy, plans, and initiatives, and (4) the anticipated benefits or effects of the Bonobos acquisition, including statements regarding operating results, financial efficiencies, operational synergies, and our plans, objectives, expectations and intentions related to the acquired assets. You can identify these forward-looking statements by the use of words in the future tense and statements accompanied by words such as “outlook,” “indicator,” “believes,” “expects,” “potential,” “continues,” “may,” “will,” “should,” “seeks,” “approximately,” “predicts,” “intends,” “plans,” “scheduled,” “estimates,” “anticipates,” “opportunity,” “leads” or the negative version of these words or other comparable words. Forward-looking statements are based on our current expectations and assumptions, which may not prove to be accurate. These statements are not guarantees and are subject to risks, uncertainties, and changes in circumstances that are difficult to predict, and significant contingencies, many of which are beyond the Company's control. Many factors could cause actual results to differ materially and adversely from these forward-looking statements. Among these factors are (1) changes in consumer spending and general economic conditions; (2) the COVID-19 pandemic and any future impact on our business operations, financial condition, liquidity and cash flow; (3) geopolitical risks, including impacts from the ongoing conflict between Russia and Ukraine and increased tensions between China and Taiwan; (4) our ability to operate our business efficiently, manage capital expenditures and costs, and obtain financing when required; (5) our ability to identify and respond to new and changing fashion trends, customer preferences, and other related factors including selling through inventory at an appropriate price; (6) fluctuations in our sales, results of operations, and cash levels on a seasonal basis and due to a variety of other factors, including our product offerings relative to customer demand, the mix of merchandise we sell, promotions, inventory levels, and sales mix between stores and eCommerce; (7) customer traffic at malls, shopping centers, and at our stores; (8) competition from other retailers; (9) our dependence on a strong brand image; (10) our ability to adapt to changing consumer behavior and develop and maintain a relevant and reliable omni-channel experience for our customers, including our efforts to optimize our omni-channel platform through our partnership with WHP Global; (11) the failure or breach of information systems upon which we rely; (12) our ability to protect customer data from fraud and theft; (13) our dependence upon third parties to manufacture all of our merchandise; (14) changes in the cost of raw materials, labor, and freight; (15) labor shortages and supply chain disruption; (16) our dependence upon key executive management; (17) our ability to execute our growth strategy, EXPRESSway Forward, including, but not limited to, engaging our customers and acquiring new ones, executing with precision to accelerate sales and profitability, creating great product and reinvigorating our brand; (18) our substantial lease obligations; (19) our reliance on third parties to provide us with certain key services for our business; (20) impairment charges on long-lived assets; (21) claims made against us resulting in litigation or changes in laws and regulations applicable to our business; (22) our inability to protect our trademarks or other intellectual property rights which may preclude the use of our trademarks or other intellectual property around the world; (23) restrictions imposed on us under the terms of our current credit facility, including asset based requirements related to inventory levels, ability to make additional borrowings, and restrictions on the ability to effect share repurchases; (24) changes in tax requirements, results of tax audits, and other factors including timing of tax refund receipts, that may cause fluctuations in our effective tax rate; (25) changes in tariff rates; (26) natural disasters, extreme weather, public health issues, including pandemics, fire, acts of terrorism or war and other events that cause business interruption, (27) risks related to our strategic partnership with WHP Global; (28) our ability to realize the expected strategic and financial benefits of the Bonobos acquisition; and (29) our failure to regain compliance with the continued listing requirements of the New York Stock Exchange, or any future failure to meet those requirements. These factors should not be construed as exhaustive and should be read in conjunction with the additional information concerning these and other factors in Express, Inc.'s filings with the Securities and Exchange Commission. We undertake no obligation to publicly update or revise any forward-looking statement as a result of new information, future events, or otherwise, except as required by law. Schedule 1

Bonobos Frequently Asked Questions (FAQ)

  • When was Bonobos founded?

    Bonobos was founded in 2007.

  • Where is Bonobos's headquarters?

    Bonobos's headquarters is located at 45 West 25th Street, New York.

  • What is Bonobos's latest funding round?

    Bonobos's latest funding round is Acquired - II.

  • How much did Bonobos raise?

    Bonobos raised a total of $127.65M.

  • Who are the investors of Bonobos?

    Investors of Bonobos include Express, WHP Global, Walmart, Peterson Ventures, Nordstrom and 18 more.

  • Who are Bonobos's competitors?

    Competitors of Bonobos include Everlane and 8 more.

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