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INTERNET | Internet Software & Services / Asset & Financial Management & Trading

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Founded Year



Series C | Alive

Total Raised




Last Raised

$250M | 4 mos ago

About Bitso

Bitso operates as a Bitcoin exchange based in Mexico.

Bitso Headquarter Location

Calle Campos Elíseos 400 601-B Col. Polanco II Sección

Mexico City, 11530,


+52 222 141 4971

Latest Bitso News

Bitso to become main provider of El Salvador’s cypto services

Sep 13, 2021

Mexican crypto exchange Bitso announced that it will be the main service provider for El Salvador’s bitcoin wallet. The news came on September 7th, when the Central American country officially adopted bitcoin as legal tender. In collaboration with the Chivo wallet, built by the Salvadoran government, Bitso will allow its users to make worldwide payments with bitcoin or with U.S. dollars between people and entities. Bitso detailed that its users can opt for the automatic conversion of bitcoin to dollars. The alternative is for the user to keep their bitcoins and get them through the thousands of ATMs that have been installed in the country. After the Bitcoin Law was passed last June, El Salvador expects that the use of bitcoin will increase its population’s access to financial services. According to the World Bank’s Global Index, in 2019 only 36% of Salvadoran adults had a savings account. El Salvador’s Central Bank also estimates that about 23% of the country’s GDP comes from remittances, most of which are sent from the 2 million Salvadoran immigrants that live and work in the U.S. On a Twitter post, Bitso emphasized its commitment to El Salvador’s vision and with the own company’s mission of making crypto useful, well beyond just being investment vehicles. Although the population of El Salvador will not be obliged to use Bitcoin in all their financial transactions, the country’s commercial entities are enforced to accept the cryptocurrency. The crypto experiment in El Salvador, championed by young president Nayib Bukele, is being watched by crypto skeptics and enthusiasts worldwide. Bitso’s momentum Known as an online exchange platform, Bitso operates in Mexico since 2014. It also has offices in Argentina and Brasil. It has more than 2.7 million registered users, which are expected to increase after the company arrived to El Salvador. The Mexican startup became a unicorn a few months ago after it announced a $250 million Series C investment. It is currently valued at $2.2 billion. To achieve its mission to become the leader of crypto adoption in Central and Latin America, Bitso has also announced several key changes on its leadership team. A few weeks ago, Vaughan Smith was named Bitso’s new COO . Smith is Facebook’s former VP of Corporate and Business Development. Daniel Mangabeira was also recently announced as the company’s new Head of Public Policy for the region. The executive led Uber’s regulatory negotiations when it launched in Brasil and Mexico.

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Research containing Bitso

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Bitso in 3 CB Insights research briefs, most recently on Sep 7, 2021.

Expert Collections containing Bitso

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Bitso is included in 5 Expert Collections, including Unicorns- Billion Dollar Startups.


Unicorns- Billion Dollar Startups

809 items



2,970 items

Companies and startups in this collection leverage blockchain technology for crypto investing and trading, decentralized finance (DeFi), NFTs, and more.


LatAm Fintech

1,082 items


Fintech in Mexico

176 items



10,750 items

Excludes US-based companies

Bitso Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
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Bitso Rank

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