Berk Communications & Marketing Group

Oct 5, 2015

MWWPR Acquires Berk Communications Elite Sports, Entertainment, Travel, Luxury Lifestyle and Event Planning Boutique to Create Specialty Practice at MWWPR NEW YORK, Oct. 5, 2015 /PRNewswire/ -- MWWPR ( www.mww.com ) announced today the acquisition of a majority stake in Berk Communications & Marketing Group ( www.berkcommunications.com ), a full-service, boutique public relations firm specializing in sports, entertainment, travel, lifestyle publicity and event planning. Based in New York City with strong brand recognition and reputation among the media and lifestyle elites, Berk Communications will become an independent subsidiary of MWWPR and continue to operate under its own name. Berk founder, Ron Berkowitz, will continue to serve as President and Chief Executive Officer of the subsidiary. The acquisition brings one of the public relations industry's elite and high-powered sports, entertainment and luxury lifestyle firms into the MWWPR family of companies. Together, the two brands will amplify MWWPR's strategic communications offerings, strengthened by Berk Communications's aggressive and creative publicity and event management expertise. Berk clients include some of the leading brands and personalities in the world. "At MWWPR, our top priority is investing in people and resources that enhance the services we can offer our clients," said Michael W. Kempner, president and CEO of MWWPR. "Berk has a powerhouse team that is the best in the business in the sports, entertainment, travel and luxury lifestyle markets. At MWWPR, we live by the motto, if you are fearless, there is no problem that can't be solved. Ron and his team exemplify that fearlessness and entrepreneurial spirit, and it shows in their work. They are truly the best at what they do. "         "Their magic lies in their ability to leverage an established, extensive database of A-list subscribers and close relationships with high-profile celebrity influencers and media to manage reputations, drive awareness about events and promotions, and elevate brands and personalities with their most critical audiences," Kempner continued. "When Michael Kempner and I met for the first time, we both knew that this was a match we had to make," said Ron Berkowitz. "From its global reach to its award-winning social, digital and strategy expertise, MWWPR will help Berk offer the best of the best to our clients while still maintaining our aggressive and results-oriented brand. "   About MWWPR MWWPR is one of the world's top independent public relations agencies with a global network of nine offices across the US and Europe. A full-service firm that approaches communications without the boundaries of expected thinking, MWWPR's expertise spans Consumer Brands, Technology, Corporate Communications and Reputation Management, Public Affairs, Crisis Communications, LGBT and Wellness & Nutrition. With dedicated insights, strategy, data and analytics, social media, creative and technology teams, MWWPR ensures that clients Matter More™ to the stakeholders who matter most. MWWPR's Matter More™ approach has been recognized by numerous, top industry awards. In 2015, MWWPR was honored with a gold at the American Business Awards for "Company of the Year," and 2014 accolades include the Global SABRE Award, "PR Agency of the Year" and "Company of the Year" by the International Business Awards, as well as "Top Places to Work in PR. " To learn more about MWWPR, visit http://www.mww.com or @MWW_PR. About Berk Communications Berk Communications & Marketing Group is a boutique public relations firm specializing in publicity, marketing and event-planning. Founded in 1999, Berk Communications prides itself on working with each individual client to provide targeted, results-driven campaigns and attentive, professional service. With experience in fields such as entertainment, lifestyle, travel, sports and hospitality, clients are afforded the benefit of a vast network of media contacts and relationships across all industries. Berk's extensive client list includes D'USSE, Armand de Brignac, Roc Nation Sports, The 40/40 Club, Brother Jimmy's Restaurants, TAO, 1 OAK, Nizuc Resort & Spa and Las Brisas Hotel Collection, and a premier group of athletes including Alex Rodriguez, Kevin Durant, Robinson Cano, CC Sabathia and Dez Bryant. To learn more about Berk Communications, visit http://www.berkcommunications.com or @BerkComm.