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Corporation
CONSUMER PRODUCTS & SERVICES | Household / Furnishings & Decoration
benjaminmoore.com

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Founded Year

1883

Stage

Acq - P2P | Acquired

Valuation

$0000 

Revenue

$0000 

About Benjamin Moore

Benjamin Moore provides paints and stains for home interiors and exteriors.On November 8, 2000, Benjamin Moore was acquired by Berkshire Hathaway at a valuation of $1B.

Benjamin Moore Headquarter Location

101 Paragon Drive

Montvale, New Jersey, 07645,

United States

855-724-6802

Latest Benjamin Moore News

Revitalization, growth and Katy Perry reflected in 2022 colour trends

Nov 26, 2021

Behr, Sherwin-Williams, Benjamin Moore and BeautiTone help channel paint choices for a fresh feel Author of the article: Katy Perry is collaborating with Behr paint to create the Behr Music in Colour paint line. Photo by Courtesy, Donovan Novotny /Postmedia Reviews and recommendations are unbiased and products are independently selected. Postmedia may earn an affiliate commission from purchases made through links on this page. Article content Advertisement Article content Not only does fall herald in a series of colour of the year announcements but it’s a great time to find out more about these trending hues for 2022. We apologize, but this video has failed to load. Try refreshing your browser, or Revitalization, growth and Katy Perry reflected in 2022 colour trends Back to video And if that isn’t enough, singer Katy Perry is rocking the paint world and letting her own colours burst out in a joint venture with Behr Paint and streaming service Spotify. First, with multiple recent colour of the year launches here’s a sampling of what some paint producers are showing for 2022. Evergreen Fog SW 9130 , described as a nourishing and sophisticated grey green, is Sherwin-Williams’ colour of the year for 2022. After years of cool neutrals and bold jewel tones, Evergreen Fog is said to usher in a new era of nostalgic mid-tones. According to Sue Wadden, director of colour marketing at Sherwin-Williams, with neutrals warming up, consumers leaning into creative expression at home, and greens increasing in popularity, the Sherwin-Williams team saw Evergreen Fog emerge as a clear choice for the 2022 colour of the year. From Urbane Bronze, the 2021 colour that represented sanctuary and security, Sherwin-Williams is now moving toward revitalization and growth with its 2022 choice. Advertisement Article content Wadden recommends pairing the hue with organic neutrals like Shoji White SW 7042, Accessible Beige SW 7036 and Woven Wicker SW 9104, and tonal luxurious hues such as Urbane Bronze SW 7048, Über Umber SW 9107 and Bakelite Gold SW 6368. Similarly, there’s October Mist 1495/CC-550 , a gently shaded sage from Benjamin Moore that is said to quietly anchor while encouraging creative expression through colour. Much like the green stem of a flower, October Mist is there to create a canvas for its Colour Trends 2022 palette. Benjamin Moore has 14 complementary colours to encourage experimentation and any design style. Some are: Hint of Violet 2114-60, Venetian Portico AF-185, Steam AF-15, Natural Linen 966 and Gloucester Sage HC-100. Advertisement Article content Meanwhile, Behr goes for a silvery green shade with cool undertones — Breezeway MQ3-21 — a colour that it said heralds a sense of renewal and restoration. If green is not your thing, Canadian-made and Canadian-owned retail paint brand BeautiTone has selected Warm Hugs (D43-0-1598) as its 2022 colour of the year. A mid-tone shade of red-pink with an influence of orange, BeautiTone said offers it offers hope and comfort in one exquisite hue. “Warm Hugs is the comfort we’ve been missing — our longing for closeness and touch,” said Darryl Allen, creative manager, BeautiTone Paint and Home Products, adding its part of its 2022 Colour Trends Palette, which is all about telling a story of recovery and healing, and composed of comforting, nature-inspired tones designed to bring warmth and well-being back into our lives. It features six colours including Cup of Kindness WB082-1, Mirror Brown FD055-0 and Sanctuary DR112-3. Advertisement Article content Laser Lemon? Flirt Alert or Diva Glam? “When I write a song, I almost always have a simultaneous sense of the accompanying visual — whether that’s a strong music video idea or just a colour palette vibe. It was amazing to see my colours come to life with the Behr Music in Colour experience,” said Katy Perry, in regards to the new line of paint that allows her vision to liven up your walls whether it’s a bold yellow like Laser Lemon P290-7 or the rich reddish brown — with a hint of orange — Flirt Alert P150-7. “We wanted to create a completely new way for people to experience colour selection by drawing on the inherent connection between music, colour and creativity,” said Jodi Allen, global chief marketing officer at Behr Paint Co. “By combining Katy Perry’s intrinsically colourful music and personality with Spotify’s data-driven technology, the Music in Colour by Behr experience unleashes an entirely new way of approaching the colour selection process by using music as the guide to make DIYers inspiration a reality.” You can discover more about the colours, songs and Perry by visiting BehrMusicInColour.Ca Share this article in your social network Share this Story: Revitalization, growth and Katy Perry reflected in 2022 colour trends

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