
Babylist
Founded Year
2011Stage
Series C | AliveTotal Raised
$40.64MLast Raised
$40M | 2 yrs agoAbout Babylist
Babylist offers a vertical marketplace and commerce destination for baby products. It utilizes proprietary data, patented technology, and unbiased editorial guidance, and recommends products to those starting their parenting journey. The company connects new parents and their community of family and friends who help plan, prepare, and shop for a child's arrival. Babylist was founded in 2011 and is based in Oakland, California.
Babylist's Product Videos



Babylist's Products & Differentiators
Registry
Our “add anything from anywhere” universal baby registry lets you add products from any website as well as precious gifts you can’t buy at a store, like babysitting, a home-cooked meal, or taking your dog on a walk.
Expert Collections containing Babylist
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Babylist is included in 2 Expert Collections, including Baby and Kids Tech.
Baby and Kids Tech
1,281 items
Companies developing tech-enabled products and services that primarily serve babies, children up to approximately 12 years old, and their parents.
E-Commerce
10,450 items
Companies that sell goods online (B2C), or enable the selling of goods online via tech solutions (B2B).
Babylist Patents
Babylist has filed 2 patents.
The 3 most popular patent topics include:
- Diagrams
- Online chat
- Promotion and marketing communications

Application Date | Grant Date | Title | Related Topics | Status |
---|---|---|---|---|
12/18/2019 | 8/29/2023 | Grant |
Application Date | 12/18/2019 |
---|---|
Grant Date | 8/29/2023 |
Title | |
Related Topics | |
Status | Grant |
Latest Babylist News
Sep 15, 2023
Gabrielle Union and Dwyane Wade launched new hair care products from their brand Proudly in Los Angeles on Thursday. The couple arrived at the event, held at Babylist, donning coordinated colors. Union wore a Lafayette 148 sleeveless dress, which featured a whimsical print in pastel blue, cream and green. Meanwhile, Wade paired an open-stitch knit varsity shirt with tan trousers. Gabrielle Union and Dwyane Wade at the Proudly hair care launch on Sept. 14 in Los Angeles. Getty Images for PROUDLY The couple usually works with Thomas Christos Kikis, who has also styled looks for Zaya Wade. Union and Wade launched Proudly, a baby care brand catering to babies with melanin-rich skin, in 2022. Proudly’s hair care offerings include a detangler, shampoo and other products targeted for textured and curly hair. The couple, who share a four-year-old daughter Kaavia, talked with WWD in August about Proudly’s latest hair products. “Kaavia is very serious about her hair — to be able to try something new on her already is not easy in our household,” Wade told WWD. To that end, the range was formulated with the nuances of children’s still-developing curl patterns in mind, so that the products can “grow with your child,” Union added. Related Articles
Babylist Frequently Asked Questions (FAQ)
When was Babylist founded?
Babylist was founded in 2011.
Where is Babylist's headquarters?
Babylist's headquarters is located at 1625 Clay Street, Oakland.
What is Babylist's latest funding round?
Babylist's latest funding round is Series C.
How much did Babylist raise?
Babylist raised a total of $40.64M.
Who are the investors of Babylist?
Investors of Babylist include 500 Global, Next Play Capital, Halogen Ventures, Marcy Venture Partners, Norwest Venture Partners and 8 more.
Who are Babylist's competitors?
Competitors of Babylist include Parentune and 5 more.
What products does Babylist offer?
Babylist's products include Registry and 1 more.
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