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About Autoloop

Autoloop provides integrated automotive software solutions for owner marketing, service lane technology, equity mining, appraisal tools, CRM, BDC and more.On July 17th, 2019 Autoloop was acquired by CIP Capital. The terms of the agreement were not disclosed.

Autoloop Headquarter Location

300 S Wacker Drive Suite 900

Chicago, Illinois, 60606,

United States


Latest Autoloop News

Affinitiv, Inc.’s Merger with AutoLoop

Sep 28, 2019

Willkie represented Affinitiv, Inc. in its merger with AutoLoop, creating the largest provider of data-driven marketing and software solutions exclusively focused on the automotive customer lifecycle. ffinitiv, Inc. and Loop LLC (“AutoLoop”), leading providers of data-driven marketing automation and software solutions to the automotive market, announced that they have received all customary regulatory approvals and that the merger of the two companies is complete. The combined company will operate under the Affinitiv brand name and will be headquartered in Chicago. With more than 800 employees and revenues of approximately $200 million, the company supports over 6,500 dealerships and strategic relationships with 15 OEM partners. NY-based private equity firm CIP Capital will continue as majority owners of the business. Affinitiv Inc is a provider of marketing and technology services to automotive manufacturers and dealerships. The company is based in Chicago. The Willkie deal team was led by partner Matthew Rizzo (Picture) and included partners Andrea Hwang and Geri Anne McEvoy and associates Eric Halperin and Annie Heiss.

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