Search company, investor...
Auth0 company logo


Founded Year



Acquired | Acquired

Total Raised






About Auth0

Auth0 provides customer identity solutions that reduce security and compliance risks and improve user experience. It offers universal login, single sign-on, multifactor authentication, passwordless, and breached passwords. The company serves financial services, healthcare, retail, and public sectors. Auth0 was founded in 2013 and is based in Bellevue, Washington. In March 2021, Auth0 was acquired by Okta.5B.

Headquarters Location

10800 NE 8th St Suite 700

Bellevue, Washington, 98004,

United States


Missing: Auth0's Product Demo & Case Studies

Promote your product offering to tech buyers.

Reach 1000s of buyers who use CB Insights to identify vendors, demo products, and make purchasing decisions.

ESPs containing Auth0

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Financial Services / Retail Banking Tech

Companies in this market verify identity and provision the appropriate access to customers or employees. Solutions include multi-factor authentication, single sign-on, password management, biometric identification, and privileged access management.

Auth0 named as Leader among 14 other companies, including Ping Identity, OneLogin, and SailPoint.

Missing: Auth0's Product & Differentiators

Don’t let your products get skipped. Buyers use our vendor rankings to shortlist companies and drive requests for proposals (RFPs).

Research containing Auth0

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Auth0 in 4 CB Insights research briefs, most recently on Oct 13, 2022.

Expert Collections containing Auth0

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Auth0 is included in 6 Expert Collections, including Banking.



1,156 items



1,609 items

Technology that addresses regulatory challenges and facilitates the delivery of compliance requirements in FIs. Regulatory technology helps FIs and regulators address challenges ranging from traditional compliance and risk management to data reporting and transmission.


Tech IPO Pipeline

568 items


Conference Exhibitors

5,302 items



5,100 items


Digital Health

13,118 items

Technologies, platforms, and systems that engage consumers for lifestyle, wellness, or health-related purposes; capture, store, or transmit health data; and/or support life science and clinical operations. (DiME, DTA, HealthXL, & NODE.Health)

Auth0 Patents

Auth0 has filed 1 patent.

The 3 most popular patent topics include:

  • Cloud infrastructure
  • Database management systems
  • Application programming interfaces
patents chart

Application Date

Grant Date


Related Topics




Virtual private networks, Network file systems, Computer network security, Web frameworks, Network protocols


Application Date


Grant Date



Related Topics

Virtual private networks, Network file systems, Computer network security, Web frameworks, Network protocols



Latest Auth0 News

Auth0 Secure Authentication Platform Buoys New Okta Customer Identity Cloud

Nov 11, 2022

Okta officials reveal company’s vision for the future of identity management at Oktane22. Okta aims to expand its addressable market with its new Okta Customer Identity Cloud and Okta Workforce Identity Cloud. The company launched the two platforms during this week’s Oktane22 conference in San Francisco, an event that Okta said drew 6,000 partners and customers. The two platforms represent a rebranding of Okta’s respective enterprise identity and access management (IAM) portfolio and Auth0 offerings. Okta acquired Auth0 in May 2021 for $6.5 billion. Oktane set the stage for Okta to share how it plans to create a broader ecosystem for managing user identities. In his keynote address at Oktane, Okta’s co-founder and CEO Todd McKinnon (shown above onstage) described identity as “the center of the technology landscape.” Organizations must manage identities for both their workforces and endpoint infrastructure where Okta has a focus, but also customers. The strategy, which comes 18 months after Okta completed the acquisition, took longer than expected, said Gartner analyst Henrique Teixeira. “I don’t think they anticipated how big and complex the merger would be,” Teixeira said. “But it’s a very good opportunity for them to grow in the white space of customer identity.” Framing the Okta Identity Management Platform While managing workforce and customer identities have different governance requirements, characteristics and teams managing them, the need for phishing-resistant authentication continue to accelerate across both constituencies. Auth0 provides a leading identity service for consumer authentication, complementing the Okta IAM offering focused on employee authentication. McKinnon explained how Okta is framing the new identity platforms. Okta’s Eugenio Pace Okta’s Sagnik Nandy McKinnon said that while the two are distinct, both run on the Okta Identity Platform. Eugenio Pace, Auth0’s founder, is the Okta Customer Identity Cloud president, while Sagnik Nandy is the Workforce Identity Cloud president. McKinnon described the Okta Identity Platform as an interoperability layer across both clouds. But he emphasized that Okta doesn’t plan to combine them into one platform. “The strategy and the goal here is very clear,” McKinnon said. “It’s not to merge these two classes together. “Our two clouds and platform are purpose-built to get your teams there.” Besides framing its vision for identity management, Okta previewed new tools and capabilities coming to both platforms. Customer Identity Cloud Okta has broken down its Customer Identity Cloud to serve two constituencies: those who build and support consumer apps, and the other is SaaS app developers. In both scenarios, Pace said the goal of customer identity is simplicity. The Customer Identity Cloud focuses on privacy, security and user experience. “Companies have made tradeoffs between the states,” Pace said. “We think that to make an application super easy to use, you can’t sacrifice security. And conversely, if it’s super secure, then you know it’s really hard to use. And the trick, which is not easy to pull off, is to maximize all these three things at the same time. That’s what the Okta Customer Identity Cloud does.” The Okta Customer Identity Cloud for SaaS builders provides user onboarding and manages customer authentication. Okta said it provides SaaS builders with enterprise federation and directory synchronization manages organizations’ security policies and offers customized branding. Although McKinnon emphasized that the Customer and Workforce clouds will remain distinct, Okta introduced a connector. The Okta Workforce Enterprise Connection, now available, lets organizations use the Okta Workforce Identity Cloud for their employees’ single sign-on. The connector provides access to the workflow rules for login, authentication and provisioning from the SaaS application using the Customer Identity Cloud. “It makes it easier for SaaS builders to get value with free federation with every Okta Workforce Customer Identity Cloud user in the entire world,” McKinnon said. Okta Customer Identity Cloud will also enable SaaS builders to configure custom branding and policies. According to Okta, the platform can now provide SaaS builders with up to 2 million organizations per tenant and 2 million members per organization. Okta said it also offers enhanced search features. The second constituency of the Customer Identity Cloud is consumer apps . Okta said the platform enables authentication from social networks and provides progressive profiling and enhanced security, including adaptive multi-factor authentication (MFA). Okta plans to roll out the enhancements to the Consumer Apps component of the Customer Identity Cloud by the end of the second calendar quarter. Among the new features include support for passkeys, a new toolset that allows organizations in regulated industries to create rules and policies. Okta also previewed Security Center, which provides an interface for security teams to monitor threats using telemetry from “billions of authentications.” Workforce Identity Cloud Besides the new brand, Okta introduced a host of new capabilities planned for the Workforce Identity Cloud . Perhaps most notable is integrated privileged access management (PAM), enabling organizations to apply tighter controls over administrative access. The new PAM capability will allow organizations to secure credentials to highly privileged accounts. Using Okta’s vaulting service, it will automatically rotate passwords. PAM will also manage requests for privileged access and provide monitoring of activity and can generate compliance reports for auditors. It will also offer password-less access management using certificate-based authentication for on-premises and cloud-based infrastructures, including Kubernetes-managed applications. Okta will release an early access preview of Privilege Access Management in the second quarter of next year. The company plans to offer it as a standalone in the fourth quarter of next year.

Auth0 Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
Reach per Million (RPM)
CBI Logo

Auth0 Rank

Auth0 Frequently Asked Questions (FAQ)

  • When was Auth0 founded?

    Auth0 was founded in 2013.

  • Where is Auth0's headquarters?

    Auth0's headquarters is located at 10800 NE 8th St, Bellevue.

  • What is Auth0's latest funding round?

    Auth0's latest funding round is Acquired.

  • How much did Auth0 raise?

    Auth0 raised a total of $332.7M.

  • Who are the investors of Auth0?

    Investors of Auth0 include Okta, Bessemer Venture Partners, K9 Ventures, Trinity Ventures, Meritech Capital Partners and 13 more.

  • Who are Auth0's competitors?

    Competitors of Auth0 include ForgeRock, Microsec, SailPoint, Ping Identity, Frontegg, WorkOS, BehavioSec, Silverfort, JumpCloud, Beyond Identity and 28 more.

Compare Auth0 to Competitors

Beyond Identity Logo
Beyond Identity

Beyond Identity provides computer and network security products and services, specifically passwordless zero trust multi-factor authentication (MFA).


Yubico specializes in login authentification, preventing unauthorized access to computers, servers, and internet accounts.The company's core product, YubiKey, protects access to user accounts for large enterprises, requires no driver or client software needed and supports multiple authentication and encryption protocols on all devices and platforms. The company serves enterprises, SMBs, individuals and developers. It was founded in 2007 and is based in Stockholm, Sweden.

Saviynt Logo

Saviynt offers complete access governance and intelligence solutions for critical data, workloads, DevOps resources, and access to critical applications on cloud and enterprise. Saviynt combines granular application access, risk and usage analytics, and real-time prevention with out-of-box risk signatures and SOD rules to address security and compliance needs for the enterprise. The firm primarily serves the technology, consumer goods, financial, food products, and construction industries. It was founded in 2010 and is based in El Segundo, California.

1Password Logo

1Password develops password management software to save and remember passwords. The software offers to maintain credentials, manage access to services, report on usage, and also provides private, secure, and password management, assisting in preventing breaches and reclaiming time spent guessing or resetting passwords. The company was founded in 2005 and is based in Toronto, Canada.

SailPoint Logo

SailPoint (SV7:FRA) provides an identity security cloud platform that discovers, manages, and secures identities and access. Through its AI-driven intelligence, SaaS-based security, cloud access management, file access management, password management, and real-time access risk analysis it enables the enterprises to gain complete access visibility to all their systems. The company was founded in 2005 and is based in Austin, Texas. In August 2022, SailPoint was acquired by Thoma Bravo at a valuation of $6.9B.

Dashlane Logo

Dashlane provides a password manager and secure digital wallet app to allow users to manage passwords, credit cards, IDs, and other important information via advanced encryption and local storage.

Discover the right solution for your team

The CB Insights tech market intelligence platform analyzes millions of data points on vendors, products, partnerships, and patents to help your team find their next technology solution.

Request a demo

CBI websites generally use certain cookies to enable better interactions with our sites and services. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.