Atmosphere operates a streaming portal containing original, owned, and operated ambient TV channels. It creates and streams ad-supported, free licensed video channels typically without sound; what is described as ambient tv in public places like bars, restaurants, and doctors’ offices. The company was founded in 2018 and is based in Austin, Texas.
Research containing Atmosphere
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CB Insights Intelligence Analysts have mentioned Atmosphere in 1 CB Insights research brief, most recently on Jan 6, 2022.
Expert Collections containing Atmosphere
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Atmosphere is included in 2 Expert Collections, including Digital Content & Synthetic Media.
Digital Content & Synthetic Media
The Digital Content collection includes companies that use technology to create, manage, and distribute digital content under all forms, including images, videos, audio, and text, among others.
Unicorns- Billion Dollar Startups
Latest Atmosphere News
Oct 16, 2023
3 minute read With more than 60,000 venues and 131.5 million unique viewers, Atmosphere offers a one-of-a-kind television video solution to target customers on a wide and hyper-localized scale AUSTIN, Texas–(BUSINESS WIRE)– Atmosphere , the premier FAST platform tailored exclusively for businesses, is now reaching more than 131.5 million people, which equates to more than 50 percent of U.S. adults over the age of 18. This means that Atmosphere is now reaching more viewers than any competitive FAST platform, most of which are designed to be viewed in the home. “While in-home connected TV capabilities are growing, many platforms still lack scale, as many viewer segments remain ‘ad nevers,’ who actively choose ad-free streaming options,” said Blake Sabatinelli, Chief Executive Officer at Atmosphere. “Atmosphere captures TV viewing outside of the living room across many key consumer audiences and establishes a new category that blends broad TV viewership, dynamic CTV targeting, DOOH reach, and precise geotargeting capabilities.” With a footprint of more than 60,000 venues covering 210 Designated Marketing Areas (DMAs), Atmosphere has rejuvenated TV screens in public venues – a previously overlooked entertainment and marketing opportunity – by bringing more exciting and relevant content as well as a new layer of marketing optionality, with both scale and targeting. “TV screens have always been a cornerstone for marketers, but in recent years, the fragmentation of viewers’ habits and the rise of streaming platforms have given viewers more control over content than ever before, while simultaneously increasing the degree of difficulty for advertisers to capture their attention,” said Ryan Spicer, Chief Revenue Officer at Atmosphere. “With consumer habits remaining fluid, Atmosphere delivers a new solution to solve that marketing challenge, and this expansive reach is the proof of its ability to scale.” This audience data was compiled in August of 2023 and is measured as an average over a four-week period. Audience measurement is compiled by The People Platform, a Stagwell Marketing Cloud Company, which uses a unique algorithm for venues using a combination of mobile visitation, foot traffic, surveys, and third-party data. Atmosphere’s audio-optional programming streams to televisions inside bars, restaurants, gyms, doctors’ offices, and other well known establishments. Atmosphere attributes its heavy growth to its strategic content partnerships by continuously adding new channels that further broaden Atmosphere’s audience and helps expand its footprint to new venues across the globe. For more information, visit the Atmosphere website .
Atmosphere Frequently Asked Questions (FAQ)
When was Atmosphere founded?
Atmosphere was founded in 2018.
Where is Atmosphere's headquarters?
Atmosphere's headquarters is located at 416 Congress Avenue, Austin.
What is Atmosphere's latest funding round?
Atmosphere's latest funding round is Series D.
How much did Atmosphere raise?
Atmosphere raised a total of $205.68M.
Who are the investors of Atmosphere?
Investors of Atmosphere include Valor Equity Partners, S3 Ventures, Sageview Capital, Bridge Bank, Paycheck Protection Program and 4 more.
Who are Atmosphere's competitors?
Competitors of Atmosphere include Tunity and 5 more.
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