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aquilainsight.com

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Founded Year

2011

Stage

Acquired | Acquired

About Aquila Insight

Aquila Insight is a data analytics company helping brands and businesses unlock and realize the value of their customer data. The company uses data, advanced analytical techniques and cutting-edge technology to create insights, translated into decisions that empower businesses to take better actions, and make connections with each and every one of their customers.

Aquila Insight Headquarter Location

Argyle House 3 Lady Lawson Street

Edinburgh, Scotland, EH3 9DR,

United Kingdom

+44 (0) 131 290 2300

Latest Aquila Insight News

Merkle_drops_Aquila_brand_name

Feb 19, 2021

UK – Dentsu-owned customer experience management company Merkle has retired its Merkle Aquila brand, the name given to the data analytics business it acquired in 2017, Aquila Insight. The acquisition of Aquila Insight expanded Merkle’s customer analytics business in Europe, the Middle East and Africa. The business was founded in 2012 with headquarters in Edinburgh and London. It will now be known as Merkle. Dropping the Aquila brand name completes the integration of the companies’ combined analytics offer in Europe, including customer and digital analytics practices. Anne Stagg, chief executive of Merkle and dentsu CXM service line, UK, said: “The Aquila team has been a fantastic addition to our business and I am excited about the opportunity that combining our capabilities brings to our clients’ transformation programmes. The integration of our data analytics business has transformed the service we offer.”

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