The profile is currenly unclaimed by the seller. All information is provided by CB Insights.

anveya.com

Founded Year

2018

Stage

Seed VC | Alive

Total Raised

$1.1M

Last Raised

$1.1M | 3 mos ago

About Anveya Living

Anveya Living own the brands Anveya and ThriveCo, which specialize in beauty and personal care.

Anveya Living Headquarter Location

5-B, 2nd Floor, 11th Cross, RMV Extension, Sadashivanagar, Near CPRI

Karnataka, 560080,

India

+91 95131 51000

Predict your next investment

The CB Insights tech market intelligence platform analyzes millions of data points on venture capital, startups, patents , partnerships and news mentions to help you see tomorrow's opportunities, today.

Latest Anveya Living News

Anveya Living raises seed funding from Rukam Capital

Feb 15, 2022

By ADVERTISEMENT Anveya Living Pvt Ltd, which operates the beauty and personal care brands Anveya and ThriveCo, has raised Rs 8 crore (around $ 1 million) in its seed funding round from Rukam Capital, the company said in a statement on Tuesday. ADVERTISEMENT The company plans to deploy the fresh capital for research and development (R&D), enter new categories and markets, and build its team, the statement said. Anveya Living, which was founded in 2018 by Vivek Singh (ex-SVP Marketing at FirstCry) and Saurav Patnaik (ex-cofounder at Kenscio), follows a direct-to-consumer, online-first and house-of-brands approach, it said. The startup launched two brands Anveya and ThriveCo in the last three years. It offers around 45 products across haircare, skincare, beard care, and essential oils categories, among others. ADVERTISEMENT The company noted that while its products are present on marketplace platforms it generates the majority of its sales from its own e-commerce stores. “The D2C movement was a disruption for the consumer industry. We're taking it to another level by working to disrupt the D2C segment itself, by breaking some of the long-standing assumptions in the traditional FMCG and D2C industry," said Vivek Singh, co-founder and CEO of Anveya Living. Rukam Capital invests in early-stage consumer products and services companies. Its portfolio includes Curefoods, SleepyOwl, The Indus Valley, among others. India is witnessing the rise of D2C brands across categories and is estimated to have a $100 billion addressable market by 2025, according to an October note by Avendus. ADVERTISEMENT

Discover the right solution for your team

The CB Insights tech market intelligence platform analyzes millions of data points on vendors, products, partnerships, and patents to help your team find their next technology solution.

Request a demo

CBI websites generally use certain cookies to enable better interactions with our sites and services. Use of these cookies, which may be stored on your device, permits us to improve and customize your experience. You can read more about your cookie choices at our privacy policy here. By continuing to use this site you are consenting to these choices.