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Founded Year



Series F | Alive

Total Raised




Last Raised

$95M | 6 mos ago

About Amagi

Amagi offers cloud-based SaaS technology for broadcast and connected TV. It enables content owners to launch, distribute, and monetize live linear channels on connected TV and SVOD platforms. It also offers 24x7 cloud-managed services bringing simplicity, advanced automation, and transparency to the entire broadcast operations for traditional TV networks.

Amagi Headquarters Location

Raj Alkaa Park, Sy. No. 29/3 and 32/2, 4th Floor Kalena Agrahara Village, Begur Hobli

Bengaluru, 560 076,


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Expert Collections containing Amagi

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Amagi is included in 3 Expert Collections, including Ad Tech.


Ad Tech

3,686 items


Targeted Marketing Tech

397 items

This Collection includes companies building technology that enables marketing teams to identify, reach, and engage with consumers seamlessly across channels.


Unicorns- Billion Dollar Startups

1,187 items

Latest Amagi News

Amagi NOW Accelerates Time to Market and Revenue Realization for Content Owners and Platforms

Sep 21, 2022

Share Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV, announced the upcoming general availability of Amagi NOW, a modular SaaS solution offering unified and comprehensive management and monetization functionality in the cloud for delivering content to linear and video on demand (VOD) platforms. With competition in the streaming ecosystem at an all-time high, Amagi NOW provides a vital advantage to content owners and platforms, improving time to market and achieving faster revenue realization by automating processes that increase operational efficiencies. Amagi NOW gives media companies greater control over channel creation and management. “As the streaming wars heat up, content platforms and owners need to not only deliver stellar content, seamlessly, they have to do it faster than ever before,” said Srinivasan KA , co-founder, Amagi. “Time to market really is everything. That’s why we built Amagi NOW, to provide media companies with the ability to produce, distribute and manage content—all in one place—with unified, automated workflows. With Amagi NOW, our customers can truly run faster than their competition, optimizing monetization opportunities and bringing their viewers a superior, loyalty-generating experience.” Amagi NOW delivers a premium experience to viewers on streaming linear and VOD channels as well as distribution platforms and consumer devices with integrated graphics, multi-bit rate HLS playout streams, and pre-integrated delivery connectors and adaptive EPG management for all popular Free Ad-supported Streaming TV (FAST) platforms. For platform partners, Amagi NOW offers content discovery, channel enablement, expedited channel acceptance, pre-integration for linear and VOD deliveries, and an enhanced viewer experience. Related Posts Amagi NOW highlights include: Comprehensive workflow functionality, reducing the complexity of creating and managing channels, orchestrating ingest to publishing within minutes. Greater process automation, allowing content management, scheduling, distribution, and monetization to happen in a unified, intuitive and automated way. Seamless playout to easily schedule content in playlists and seamlessly playout to one or more channels with rich metadata and advanced EPG support. Better, revenue-boosting insights on performance, monetization and viewership thanks to advanced analytics from Amagi THUNDERSTORM’s integration with Amagi NOW. Expand device reach, avoid ad blockers and deliver better quality viewer experiences with integrated server-side ad insertion. Amagi provides a complete suite of solutions for channel creation, distribution and monetization. Amagi clients include ABS-CBN, A+E Networks UK, beIN Sports, Curiosity Stream, Cinedigm, Warner Bros. Discovery, Fox Networks, Fremantle, Gannett, Gusto TV, NBCUniversal, Tastemade, Tegna, and Vice Media among others.

Amagi Web Traffic

Page Views per User (PVPU)
Page Views per Million (PVPM)
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Amagi Rank

  • When was Amagi founded?

    Amagi was founded in 2008.

  • Where is Amagi's headquarters?

    Amagi's headquarters is located at Raj Alkaa Park, Sy. No. 29/3 and 32/2, 4th Floor, Bengaluru.

  • What is Amagi's latest funding round?

    Amagi's latest funding round is Series F.

  • How much did Amagi raise?

    Amagi raised a total of $254.69M.

  • Who are the investors of Amagi?

    Investors of Amagi include Norwest Venture Partners, Accel, Avataar Venture Partners, Mayfield, Emerald Media and 5 more.

  • Who are Amagi's competitors?

    Competitors of Amagi include BitCentral and 1 more.

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