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BUSINESS PRODUCTS & SERVICES | Advertising, Marketing & PR
ajfpartnership.com.au

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Stage

Merger | Merged

About AJF Partnership

AJF Partnership is a creative marketing agency based in Melbourne.

AJF Partnership Headquarter Location

Level 11 31 Queen St

Melbourne, Victoria, 3000,

Australia

03-9243-8100

Latest AJF Partnership News

Growth Ops appoints Pieter-Paul von Weiler to chief strategy officer

Aug 6, 2019

August 6, 2019 2:56 Growth Ops has promoted AJF Partnership head of strategy Pieter-Paul von Weiler to be the group’s chief strategy officer. Von Weiler joined AJF Partnership in March 2012 and worked with brands including Officeworks, Dare Iced Coffee, Coca-Cola and Diageo. Previously, he was a planner at Saatchi & Saatchi London. Pieter-Paul von Weiler has been appointed as chief strategy officer of Growth Ops Growth Ops chief executive officer Paul Mansfield said in a statement: “Pieter-Paul brings a unique combination of strategic, creative, and business thinking, which has contributed to the great outcomes he has achieved for clients and the recognition he has received along the way. He is a true change maker. ADVERTISEMENT “While Pieter-Paul will continue to service some of our key clients, his primary focus will be Growth Ops’ strategy, helping the organisation to reach its potential as we begin our second year of operation as a single company.” And in April, the group appointed Jason Polson , formerly managing partner at Clemenger BBDO Melbourne, as group director of creative. Von Weiler spoke of Growth Ops’ ability to help clients grow more effectively. “Growth Ops is different. We are a collective of highly accomplished entrepreneurs, specialists, thinkers and doers in marketing, tech and coaching that have come together to help clients grow more effectively,” von Weiler said. “We help organisations take a more integrated approach to marketing, technology, sales and employee performance because the more these disciplines collaborate, the higher the customer lifetime value will be. “Unfortunately, we’re seeing that in many organisations, departments are putting their own agenda first and battle other departments for budget leading to disjointed and unconnected brand and customer experiences. “Our solution is to take a more integrated approach to effectiveness by aligning CMOs, CTOs, CHROs using the customer journey and the role of employees. It’s a different approach that will be a game-changer for companies searching to unlock their next growth phase.” “Too often, organisations only look externally to unlock new growth. However, growth also comes from within. Growth of employees is one of the biggest drivers of commercial success,” he concluded.

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AJF Partnership Patents

AJF Partnership has filed 1 patent.

patents chart

Application Date

Grant Date

Title

Related Topics

Status

2/9/2009

7/3/2012

Actuators, Valves, Engine technology, Teaware

Grant

Application Date

2/9/2009

Grant Date

7/3/2012

Title

Related Topics

Actuators, Valves, Engine technology, Teaware

Status

Grant

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