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Advertising Rating

About Advertising Rating

(ARC) is poised to revolutionize the way advertisements are measured with their Advertising Analyzer which rates advertising apos's creativity and effectiveness versus just how many folks are watching. Through ARC apos's exclusive survey metrics process, data is gathered based on universal criteria and filtered to create ACE (Advertising Creative Effectiveness) Scores.

Headquarters Location

Suite 101

Glendale, California, 91206,

United States

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Expert Collections containing Advertising Rating

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Advertising Rating is included in 1 Expert Collection, including Ad Tech.


Ad Tech

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Latest Advertising Rating News

Lamar Advertising Rating Reiterated by Zacks (LAMR)

Nov 27, 2014

Tweet Lamar Advertising (NASDAQ:LAMR)‘s stock had its “neutral” rating reaffirmed by Zacks in a research report issued on Thursday. They currently have a $56.00 price objective on the stock. Zacks ‘s price objective suggests a potential upside of 5.09% from the stock’s previous close. Zacks’ analyst wrote, “Recently, Lamar announced that it has merged with and into its wholly owned subsidiary, Lamar Advertising REIT Company, thereby accomplishing the ultimate stage in the reorganization of its business operations for qualifying as a real estate investment trust (“REIT”). We believe the company’s REIT conversion move to capitalize on a seemingly more favorable tax environment is a strategic fit for long-term growth. Though the company’s third-quarter 2014 earnings missed the Zacks Consensus Estimate by a penny, the figure came above the prior-year quarter earnings. This was attributable to a notable improvement in revenues and operating income. The company boasts an impressive national footprint and is a leading provider of logo signs in the U.S. It has a diversified tenant base and operates in a high-barriers-to-entry market due to permit restrictions. However, there exists headwinds on the national level, particularly, in terms of national ad spend. Also, issues surrounding interest rate remains a looming concern for REITs.” Lamar Advertising ( NASDAQ:LAMR ) traded up 0.74% on Thursday, hitting $53.29. 399,803 shares of the company’s stock traded hands. Lamar Advertising has a 52 week low of $43.39 and a 52 week high of $54.48. The stock has a 50-day moving average of $50.73 and a 200-day moving average of $50.94. The company has a market cap of $5.085 billion and a price-to-earnings ratio of 90.58. Lamar Advertising (NASDAQ:LAMR) last posted its quarterly earnings results on Wednesday, November 5th. The company reported $0.37 EPS for the quarter, meeting the Thomson Reuters consensus estimate of $0.37. The company had revenue of $335.00 million for the quarter, compared to the consensus estimate of $332.30 million. During the same quarter in the prior year, the company posted $0.19 earnings per share. The company’s quarterly revenue was up 3.0% on a year-over-year basis. Analysts expect that Lamar Advertising will post $0.92 EPS for the current fiscal year. Lamar Advertising Company is an outdoor advertising company in the United States. The Company operates in the advertising segment. To get a free copy of the research report on Lamar Advertising (LAMR), click here . For more information about research offerings from Zacks Investment Research, visit Receive News & Ratings for Lamar Advertising Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Lamar Advertising and related companies with Analyst Ratings Network's FREE daily email newsletter . Advertisement Advertisement Lamar Advertising - Get News & Ratings Daily Enter your email address below to get the latest news and analysts' ratings for Lamar Advertising with our FREE daily email newsletter: Subscribe

Advertising Rating Frequently Asked Questions (FAQ)

  • Where is Advertising Rating's headquarters?

    Advertising Rating's headquarters is located at Suite 101, Glendale.

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