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Adverity company logo


Founded Year



Series D | Alive

Total Raised


Last Raised

$120M | 2 yrs ago

About Adverity

Adverity offers a marketing and ETL platform that can connect and manage data sources, create data stack with data normalization, and calculate and clean up functionalities.

Headquarters Location

Rathausstrasse 1/2nd Floor,

Vienna, 1010,


+43 1 8903155

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Adverity's Products & Differentiators

    Adverity Connect

    Adverity Connect enables you to unify and enhance all your marketing, sales, and customer data from more than 600 sources and build a single source of truth accessible across the entire business. Adverity delivers high-quality data ready for further visualization, activation or storage across different destinations.

Research containing Adverity

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned Adverity in 2 CB Insights research briefs, most recently on Dec 21, 2021.

Latest Adverity News

11 Vienna-based startups you should know!

Apr 18, 2023

The startup scene in Vienna is currently experiencing a boom and is considered one of the most promising in Europe. Compared to other European cities, Vienna is still a relatively affordable city in terms of rents, making it attractive for startups to establish their businesses here. There are a variety of incubators, accelerators, and coworking spaces in the city that help startups to network and grow. Additionally, there is a vibrant community of investors, mentors, and supporters who are willing to support startups with capital, resources, and know-how. Of particular note is the role of the City of Vienna, which has actively worked in recent years to promote the startup scene. The city has launched a program called “Start-up Vienna,” which supports startups with various types of assistance such as financing, office space, and advisory services. Another positive sign for the startup scene in Vienna is the increasing number of success stories. There are already some successful companies from Vienna that are known worldwide, such as Runtastic and mySugr. All in all, the startup scene in Vienna is lively, dynamic, and promising. There are a variety of opportunities for startups to network, grow, and be successful. With the support of the City of Vienna and the active community of investors and supporters, the future of the startup scene in Vienna looks very promising. Adverity : Adverity is an Austrian startup that was founded in 2014. It offers a marketing platform that allows businesses to collect, manage, and analyze their marketing data from various sources. The platform enables companies to optimize their marketing campaigns by providing them with a comprehensive overview of their data and performance metrics. Adverity has already received several awards for its innovative marketing solutions and continues to expand into new markets. GoStudent : GoStudent is an Austrian startup that was founded in 2016. It offers an online platform for tutoring and homework help for students aged six to 19 years old. The platform connects students with certified tutors who teach live and interactively via video chat. GoStudent has rapidly expanded and is now active in several European countries, including Germany, Switzerland, France, Spain, and the UK. Bitpanda : Bitpanda is an Austrian cryptocurrency trading platform that allows users to buy, sell, and store digital currencies such as Bitcoin, Ethereum, and others. The company was founded in 2014 and is headquartered in Vienna. Bitpanda is known for its user-friendly platform, which also makes it easy for beginners to get into the world of cryptocurrencies. In addition, Bitpanda offers a variety of payment methods, including credit cards, bank transfers, and local payment methods, to make buying cryptocurrencies as easy as possible. Bitpanda also has its own digital currency called “BEST,” which users can earn for trading activities and completing tasks on the platform. PlanRadar : PlanRadar is an Austrian startup that offers an innovative software solution for the construction industry. The platform simplifies collaboration between different construction stakeholders such as contractors, architects, and building owners by enabling real-time communication, documentation, and defect management on a central platform. PlanRadar helps to speed up the construction process, reduce costs, and minimize errors. The application is web-based and can be used on both desktop and mobile devices. Refurbed : Refurbed is a startup that was founded in 2017. The company specializes in selling refurbished electronic products, including smartphones, laptops, tablets, and household appliances. Refurbed follows a sustainable business strategy by refurbishing used devices and selling them at a lower price than new devices. The devices are thoroughly tested, cleaned, and repaired if necessary. Refurbed offers a minimum warranty of 12 months on all products and aims to extend the lifespan of electronic products to reduce waste and environmental pollution. MOSTLY AI : MOSTLY AI is a startup that specializes in developing privacy and AI solutions. The company uses state-of-the-art technologies to anonymize data and ensure data protection. At the same time, MOSTLY AI offers its customers the ability to develop and use advanced AI models to optimize their business processes. The company works with customers from various industries, including finance, healthcare, and retail. Storebox : Storebox is a startup company that offers innovative solutions for self-storage. These are storage units that can be rented by individuals or businesses to securely store items or goods. The unique aspect of Storebox is that the storage units are accessible 24/7 and equipped with modern digital infrastructure. Customers can control access to their storage units through an app and pay their rent online. With this concept, Storebox aims to revolutionize the self-storage market and provide customers with a simple and flexible solution for their storage needs. Waterdrop : Waterdrop is a startup company that specializes in the production and sale of innovative and portable water bottles. The company is known for its unique and flavorful microdrinks in tablet form that can be added to the bottles to provide water with taste and additional nutrients. Waterdrop aims to help people drink more water and feel healthier by offering a simple and convenient way to enhance water. The company operates in several countries and has a loyal customer following who are impressed by the quality and taste of the products. Byrd : Byrd is an Austrian startup that specializes in simplifying logistics services for small and medium-sized e-commerce companies. The company offers a platform that allows online merchants to easily manage and ship orders by handling the entire process from pickup to delivery to the end customer. By using artificial intelligence and optimized routes, Byrd can offer fast and cost-effective delivery throughout Europe. TourRadar : TourRadar is an online marketplace for booking group tours and adventure vacations around the world. The company offers a wide range of travel packages from various providers, including trekking, safari, cycling, sailing, and cultural tours. TourRadar also provides a user-friendly platform for customers to search, compare, and book their travels, as well as a support team available for any questions or issues. Bikemap : Bikemap is an Austrian startup company founded in 2014 that specializes in developing an interactive map platform for bicycle routes. The platform offers global coverage with millions of routes created and shared by an active community of cyclists. Users can create their own routes and share them on the platform, as well as access and download routes created by other users. Bikemap also offers a mobile app that allows cyclists to record and share their routes, as well as useful features such as navigation and offline maps. Foto/Quelle: – mRGB

Adverity Frequently Asked Questions (FAQ)

  • When was Adverity founded?

    Adverity was founded in 2014.

  • Where is Adverity's headquarters?

    Adverity's headquarters is located at Rathausstrasse 1/2nd Floor,, Vienna.

  • What is Adverity's latest funding round?

    Adverity's latest funding round is Series D.

  • How much did Adverity raise?

    Adverity raised a total of $167.7M.

  • Who are the investors of Adverity?

    Investors of Adverity include Sapphire Ventures, SoftBank , Mangrove Capital Partners, AWS Grunderfonds, SAP.iO Fund and 7 more.

  • Who are Adverity's competitors?

    Competitors of Adverity include FiveTran, graas, Y42, Hevo Data, Funnel and 13 more.

  • What products does Adverity offer?

    Adverity's products include Adverity Connect and 2 more.

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