Near (NASDAQ: NIR) offers a data intelligence platform that curates intelligence on people, places, and products. The platform analyzes data on unique user IDs and points of interest in several countries to empower marketing and operations teams to understand consumers' online and offline behaviors, affinities, and attributes in order to engage them and grow their businesses. The company serves industries such as retail, real estate, restaurant, travel and tourism, telecom, and financial services. Near was formerly known as AdNear. The company was founded in 2012 and is based in Pasadena, California.
ESPs containing Near
The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.
The offline behavior tracking market uses technology such as computer vision, sensor tech, and artificial intelligence to track and analyze customer behavior in physical stores. This data can be used to optimize inventory management, reduce costs, enhance the customer experience, and drive growth. The market is driven by the need for retailers to stay ahead of the curve in a highly competitive ind…
Expert Collections containing Near
Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.
Near is included in 3 Expert Collections, including Ad Tech.
Companies offering tech-enabled marketing and advertising services.
Store tech (In-store retail tech)
Companies that make tech solutions to enable brick-and-mortar retail store operations.
Real Estate Tech
Startups in the space cover the residential and commercial real estate space. Categories include buying, selling and investing in real estate (iBuyers, marketplaces, investment/crowdfunding platforms), and property management, insurance, mortgage, construction, and more.
Near has filed 16 patents.
Latest Near News
Jul 21, 2023
The new site supports Near’s position as a leading enterprise platform that includes over 30 pages of new and updated content, plus an improved infrastructure Near Intelligence, Inc. (Nasdaq: NIR) (“Near” or the “Company”), a global leader in privacy-led data intelligence on people and places, today announced the launch of Near.com, a cutting-edge new website designed to offer visitors to the site easier navigation and a better mobile experience that enhances user experiences and streamlines interactions. This new website sports a bold new look, and is carefully crafted to deliver a seamless and intuitive browsing experience organized around audiences and use cases, empowering users with easy access to valuable resources. It showcases how-to content and real-world customer successes from such global innovators as Coldwell Banker, Decathlon, and McDonald’s. It has also been completely rearchitected to deliver dynamic content with speed and performance. “The new site marks an important milestone for Near,” said Anil Mathews, CEO of Near. “We are excited to offer visitors from around the world an innovative and user-centric platform that will transform how they interact with our brand. Near.com’s powerful features and intuitive design will empower users to discover, connect, and engage with us effortlessly.” New standout features of Near.com include: Improved Infrastructure: Visitors to the new site will experience enhanced functionality, reliability, and scalability, enabling a seamless user experience, reduced downtime, and the ability to handle increased traffic. The improved infrastructure provides a solid foundation for a more robust website, ensuring optimized functionality and improved overall visitor performance. Robust Search Functionality: Near.com’s advanced search capabilities are universal across the whole site, enabling users to quickly find relevant information, industry insights, products and offerings, and customer case studies. Engaging Content Hub: The website features a dynamic content hub that showcases 30 pages of new content based on research and SEO approach, with a focus on top personas and use cases, as well as new and updated content including information on Near and its solutions, informative blogs, industry insights, whitepapers, eBooks, and compelling customer stories. Users can stay up-to-date with the latest trends, company news, gain valuable knowledge, and engage with thought-provoking content. Seamless Mobile Experience: Near.com is fully responsive and optimized for mobile devices, ensuring a seamless browsing experience across various screen sizes. Users can access the website effortlessly on their smartphones or tablets, enjoying the same rich features and functionalities. Optimized Content Modules: Newly designed modules have been added to the site, highlighting fresh content and events, as well as a hello bar, showcasing key announcements, a homepage bar, and other, more flexible placements for an optimized user experience.
Near Frequently Asked Questions (FAQ)
When was Near founded?
Near was founded in 2012.
Where is Near's headquarters?
Near's headquarters is located at 100 W Walnut Street, Pasadena.
What is Near's latest funding round?
Near's latest funding round is Unattributed.
How much did Near raise?
Near raised a total of $226M.
Who are the investors of Near?
Investors of Near include Blue Torch Capital, KludeIn I Acquisition, Greater Pacific Capital, Canaan Partners, Peak XV Partners and 4 more.
Who are Near's competitors?
Competitors of Near include Rei-Frontier and 8 more.
Compare Near to Competitors
Placer.ai specializes in location intelligence and foot traffic data analytics. The company provides services that allow businesses to generate insights into any property, helping them understand the factors that drive success. Its services are primarily used by professionals in retail, commercial real estate, hospitality, and economic development sectors. It offers its solutions to retailers, municipalities, shopping centers, and more. It was founded in 2016 and is based in Santa Cruz, California.
SafeGraph collects and analyzes data about physical places. It uses this data to create a map of the physical world. The company's map includes information about the location of places, the type of place, and the number of people who visit each place. The company's data helps businesses to understand customer behavior, track foot traffic, plan marketing campaigns, and more. It was founded in 2016 and is based in Denver, Colorado.
Unacast focuses on location intelligence within the data industry. The company offers services that provide insights into foot traffic patterns, demographic information, and migration analyses, helping clients make data-driven decisions. Unacast primarily serves sectors such as retail, real estate, financial services, and government. It was founded in 2014 and is based in Cos Cob, Connecticut.
Gravy Analytics delivers location intelligence to advertisers and brands. Gravy's technology verifies consumer attendance at places and events, providing insight into consumer activities and interests. It was formerly known as timeRAZOR. It was founded in 2011 and is based in Dulles, Virginia. In November 2023, Gravy Analytics merged with Unacast.
Cuebiq is a company that focuses on offline intelligence and measurement, operating within the data analytics and marketing sectors. The company offers services that help brands and agencies understand consumer behavior and measure the impact of their advertising efforts, primarily through the analysis of human mobility and visitation patterns. Cuebiq primarily serves sectors such as marketing and advertising, retail, and technology. It is based in New York, New York.
GroundTruth is a media company The company offers performance-driven solutions that help brands, agencies, small businesses, and non-profits reach consumers during moments of intent, primarily through geo-contextual omnichannel products and services. These solutions are designed to understand customer behavior, build businesses, increase store visits and sales, and aid in smarter forecasting decisions. GroundTruth was formerly known as xAd. It was founded in 2009 and is based in New York, New York.