Adify Corporation makes it easy for entrepreneurs and media companies to build expert vertical advertising networks and bring targeted advertising to the unique target audience. Adify offers marketers the reach of a branded advertising network with the control of one-stop, direct buying. Adify delivers a unique mix of technology, expertise and key business services that expedite time to market for new, brand-driven, expert vertical advertising networks. Partners such as Comcast Corp., The Guardian, HotChalk, Houseblogs, NBC Universal, Time Warner, The Washington Post Co. and Yardbarker are using Adify's solutions to extend their brands, increase their reach and grow their revenue. Adify was founded by the team that created Flycast Communications and is backed by blue-chip venture firms and investors Venrock Associates and U.S. Venture Partners, as well as GE Commercial Finance, NBC Universal, Inc., and Time Warner Investments.
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Latest Adify News
Aug 21, 2020
Octane AI , a NYC-based buyer profile, Facebook Messenger, and SMS marketing platform for Shopify, raised $4.25m funding. The round, which brought the total funding raised so far to $9m, was led by Bullpen Capital with additional participation from General Catalyst Partners, Boost VC, FJ Labs, Mana Ventures, Nelstone Ventures, True Search, Adam Schwartz (CEO and Founder of Articulate), Jeremiah Owyang (Tech and Corporate Innovation Analyst and Founder of Kaleido Insights and Catalyst Companies) and Larry Braitman (Angel Investor, Founder of Flycast Communications and Adify). Founded in 2016 and led by Matt Schlicht, CEO, Octane AI is a buyer profile, Facebook Messenger, and SMS marketing platform for Shopify. Merchants use Octane AI to connect, convert, and retain customers by personalizing the customer journey and giving customers the confidence to purchase. The company has just launched (in private beta) The Shoppable Quiz, which brings the retail consultation experience online with a personalized shopping experience, featuring a fully customizable quiz builder integrated with Shopify, Klaviyo, ReCharge and other ecommerce technologies. With advanced quiz logic, Shopify stores can ask customers key questions to build buyer profiles and use personalized messaging across Facebook Messenger and SMS to recommend products — all in one platform. The Shoppable Quiz can be used by businesses in all industries, including food and beverage, fashion and apparel, home goods, health and wellness, travel, and entertainment to recommend products, personalize a sales pitch, onboard new customers, reveal products, help customers find their size, gather post-purchase feedback, find and recommend gifts, build buyer profile data, educate and entertain customers, offer a VIP experience and answer FAQs. Octane AI, which is all-remote and employs team members in 10+ countries, has partnered with a wide range of world-class ecommerce agencies and technology platforms. These include Hawke Media, Mutesix, Lucid, Q3 Digital, Taproom Agency, Chronos Agency, Common Thread Collective, Ethercycle, EcommerceTech.io, Ecommerce Fastlane, Roswell Studios, Kinga Dow, Retention Commerce, Trellis, One Rockwell, Prestige Pro Media, Blue Switch, Verbal and Visual, AdQuadrant, Klaviyo, ReCharge, Gorgias, Re:amaze, Shogun, Shoelace and Refersion. FinSMEs 21/08/2020
Adify Frequently Asked Questions (FAQ)
When was Adify founded?
Adify was founded in 2005.
Where is Adify's headquarters?
Adify's headquarters is located at 1000 Cherry Avenue, San Bruno.
What is Adify's latest funding round?
Adify's latest funding round is Acquired.
How much did Adify raise?
Adify raised a total of $27.25M.
Who are the investors of Adify?
Investors of Adify include Cox Enterprises, Venrock, U.S. Venture Partners, Peacock Equity Fund, WarnerMedia Investments and 3 more.