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AdBrite

adbrite.com

Founded Year

2002

Stage

Dead | Dead

Total Raised

$35M

About AdBrite

AdBrite is an online marketplace representing more than 85,000 Web publishers in a segmented network, offering full transparency, site-by-site campaign optimization, and several targeting capabilities.

Headquarters Location

731 Market Street 5th Floor

San Francisco, California, 94103,

United States

415-995-3330

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Research containing AdBrite

Get data-driven expert analysis from the CB Insights Intelligence Unit.

CB Insights Intelligence Analysts have mentioned AdBrite in 1 CB Insights research brief, most recently on Oct 17, 2022.

Expert Collections containing AdBrite

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

AdBrite is included in 1 Expert Collection, including Ad Tech.

A

Ad Tech

3,700 items

AdBrite Frequently Asked Questions (FAQ)

  • When was AdBrite founded?

    AdBrite was founded in 2002.

  • Where is AdBrite's headquarters?

    AdBrite's headquarters is located at 731 Market Street, San Francisco.

  • What is AdBrite's latest funding round?

    AdBrite's latest funding round is Dead.

  • How much did AdBrite raise?

    AdBrite raised a total of $35M.

  • Who are the investors of AdBrite?

    Investors of AdBrite include Sequoia Capital, Artis Capital Management, DAG Ventures, Mitsui & Co. Global Investment and TechCrunch50.

  • Who are AdBrite's competitors?

    Competitors of AdBrite include Conversant and 1 more.

Compare AdBrite to Competitors

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Conversant

Conversant, formerly known as ValueClick, resides within the "Ad Tech" space and is leveraged to secular growth in online advertising and e-commerce. Conversant is one of the few firms in the Ad Tech space which has both longevity (a public company for 14 years) and balanced revenue growth coupled with strong profits. Conversant has two broad segments. The Affiliate Marketing Segment accounts for approximately 30 percent of revenue and 45 percent of adjusted EBITDA. Through its CJ Affiliate brand (CJ), it holds the #1 position in affiliate marketing domestically, and its results tend to be correlated to growth in e-commerce. Essentially, CJ serves as an intermediary between more than 60,000 "publishers" (i.e., websites or mobile applications) and 3,000 "advertisers" such as retail, travel or financial services companies. CJ aggregates advertising offers, such as coupons, promotions or incentives, from the 3,000 advertisers and facilitates the placement of these offers on space available across the more than 60,000 publisher websites and mobile applications. Publishers earn a commission, funded by the advertiser, when the offer results in a "conversion" (e.g., visitors act on an offer by clicking through to an advertiser website and making a purchase). CJ tracks conversions, measures performance, facilitates commission payments between the parties, provides guidance to advertisers on effective offer strategies, and provides access for publishers to advertisements that allow them to monetize their websites and mobile applications.

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